Experts: HR strategy constitutes top priority in technology era

The current technology era is creating both opportunities and challenges for businesses in the process of enhancing and managing resources, delegates told a seminar in Ho Chi Minh City last week.
Experts: HR strategy constitutes top priority in technology era ảnh 1A panel discussion session on retaining talent in the technology era at a recent seminar themed “Agile talent – Disruptive technology for growth” (Source: VNA)
HCM City (VNA) - The currenttechnology era is creating both opportunities and challenges for businesses inthe process of enhancing and managing resources, delegates told a seminar in HoChi Minh City last week.

When technology supports organisationaloperations, it consequently begins replacing people in organisations. As aresult, the importance of human resources management will be the top priorityin any business strategy for companies worldwide, they said.

Not only does it help increase efficiency,simplify and automate processes, technology also helps to gather necessary datain assessment and analyses, from which better decisions are drawn. Therefore,the HR management is considered vital to a business, and technology helpssupport management talent and leadership development.

But retaining talent in technology has becomemore challenging.

Nguyen Thi Bich Van, chairwoman of UnileverVietnam, said that with so many changes brought about by technology, such asthe open opportunity for work and personal development in a flat world,businesses are facing many “difficulties” in retaining talent.

Creating an attractive environment to makeemployees think that "going to work" is less stressful has become oneof the main focuses that enterprises need to implement, she said.

Van said when applying technology, businessesneed to consider cultural factors.

Derek Goldberg, managing director, SoutheastAsia and Hong Kong at Aetna International, emphasised that many companies falleasily into technology “traps" rather than defining their own roadmap.

Enterprises, when deciding to put technologyinto their resource development strategy, need to think of their desiredresults, then indentify which divisions need to apply technology, he said.

In addition, businesses need to understandclearly their internal strengths and business strategies when applying technologyin human resource management, and be more skillful and strategic in the courseof applying technology so as to enhance working efficiency, processstandardisation and internal communication while ensuring “talent retention,”delegates said.

They need to prepare infrastructure that servesfor assessing and analyzing the workforce more accurately and coherently whilemaintaining a collaborative, sharing environment, they said.

Tieu Yen Trinh, CEO of Talentnet Corporation,"Technology improvement requires an increasing demand for a creativeworkforce with high EQ (Emotional Quotient), strategic thinking and analyticalacumen.

“The expectations of employers regarding therequired skills a potential talent and leader needs are entirely different fromthose of previous years, together with the pressure of owning a workforcemanagement strategy to keep up with a global labour workforce.”

Hosted by Talentnet Corporation in associationwith the Labour and Social Affairs Newspaper, the seminar themed “Agile talent– Disruptive technology for growth” attracted more than 400 CEOs, businessleaders and HR experts.

At the event, Talentnet Corporation andSingapore Management University (SMU Academy) announced an official strategicpartnership.

Under the agreement, Talentnet will be the localhost of seminars and workshops for leaders about the People Management Strategywith the support from SMU Academy on programme content.-VNA
VNA

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