A grape orchard of a member of the Ninh Thuan Evergreen Grape Cooperative in Ninh Thuan province's Phan Rang-Thap Cham (Photo: VNA) Ninh Thuan, which is the country’s driest province, has 12 specificallyidentified products, including grape, jujube, asparagus, aloe vera, sheep andgoat.
The south central province also has 69 OCOP products rated from three to fivestars under of the OCOP programme, with the highest star being five.
OCOP products include commercial products and services such as food andbeverages, handicrafts and rural tourism services.
Ninh Thuan is the country’s largest producer of some farm products such asgrape, jujube and sheep.
It has developed two geographical indication certificates for grape and sheep,10 collective brand names and nine brand names for products and services.
The 10 collective brand names are Van Hai clean vegetables, An Hai cleanvegetables, Bau Truc pottery, My Nghiep brocade weaving, Ninh Thuan jujube,Phan Rang garlic, Bac Ai dried bamboo shoots, Van Hai VietGAP grapes, Bac Ai blackpigs and Thuan Bac chicken.
The My Nghiep Cham Brocade Weaving Cooperative in Ninh Phuoc district’s PhuocDan town has its products produced under the collective brand name of My Nghiepbrocade weaving.
Phu Van Ngoi, director of the cooperative, said the cooperative’s products arelabeled with the collective brand name logo and QR code stamp for consumers tocheck the origin and other information.
The cooperative is promoting the collective brand name of My Nghiep brocadeweaving, investing in improving its product quality and co-operating withtravel companies to offer tours to the My Nghiep brocade weaving village, hesaid.
The village in Phuoc Dan is one of the province’s most famous traditional craftvillages and is home to Cham ethnic people.
The province has implemented various policies to assist producers, cooperativesand companies to register brand names for their products and promote sales.
Its many products have been sold on agricultural product websites ande-commerce platforms.
The provincial People’s Committee has approved a plan to develop anintellectual property strategy to promote the production and value chains ofagricultural products to 2030, costing 39.2 billion VND (1.6 million USD).
It targets to have specifically identified products and OCOP products that aresupported to register by geographical location, collective brand names or brandnames account for at least 40% in 2025 and 60% in 2030.
It also targets the number of products registering for brand names willincrease by 13-15% a year.
The province will mobilise resources from various programmes and projects toassist producers, co-operatives and companies to apply advanced science andtechnology, and produce products under value chains, according to Le Huyen,deputy chairman of the provincial People’s Committee.
It will organise more trade promotion activities to advertise products withbrand names, he said.
It will increase the quality of human resources and provide knowledge forfarmers, cooperatives and production establishments to improve theirproductivity, produce high quality products and meet market requirements, hesaid.
Develop linkages
Ninh Thuan is expanding linkages between stakeholders in agriculturalproduction to secure outlets and improve income for farmers.
The provincial Department of Agriculture and Rural Development and localitieshave assisted farmers, cooperatives and companies to develop 57 linkages forgrowing 14,276ha of crops so far this year.
The linkages have helped farmers improve incomes, contributed to buildingnew-style rural areas, and helped companies have quality inputs and products,according to the department.
The Dong Nam Seed Joint Stock Company in Phan Rang-Thap Cham city contractedwith farmers of the Cong Hai Rice Seed Producing Cooperative Group in Thuan Bacdistrict to produce rice seeds on a total area of 70ha for the summer-autumncrop this year.
Nguyen Lam Danh, director of Dong Nam, said the company has implemented a closedproduction circle and cooperated with scientists and related stakeholders toproduce quality seeds.
“The company chooses rice fields that have few diseases and grows one or tworice crops a year. After being harvested, rice seeds are processed properly, sothey have high quality and a high germination rate,” he said.
The Nam Mien Trung Hi-tech Agriculture Co-operative in Bac Ai district haslinked with farmers to grow honeydew melon in green houses.
The cooperative supplies input materials and farming techniques for farmers andsecures outlets for them.
Nguyen Trong Canh, director of the cooperative, said the cooperative’s honeydewmelons have been granted a production code that meets export requirements.
“To increase its product competitiveness and develop sustainably, the cooperativeis expanding linkages with farmers to transfer the application of advancedfarming techniques in production,” he said.
To further develop linkages, the provincial Department of Agriculture and RuralDevelopment, in cooperation with relevant departments, agencies and localities,will boost restructuring agricultural production and developing key productsand specifically identified products in combination with their geographicalindication development.
The province plans to attract investment for linkages in agriculturalproduction and develop high-tech and organic agriculture, according to thedepartment./.
VNA
