Over 900 livestreamed sessions, 1.8 billion views on TikTok shops using the hashtags #OnlineFriday and #TuHaoHangViet, nearly 4,750 response videos, and over 30 departments of industry and trade are just a few of the remarkable statistics showcasing the success of Vietnam's National E-commerce Week and Online Friday 2024 from November 25 to December 1.
The 2023 E-commerce Week and Online Friday, Vietnam's largest online shopping programmes of the year, are slated to begin later this month, heard a press conference held by the Ministry of Industry and Trade (MoIT) on November 16.
Up to 500 brands, 3,000 businesses, e-marketplaces, and sale supporting platforms will take part in the Vietnam Online Shopping Day - Online Friday 2023 in early December.
More than 3.7 million orders were placed via websites and e-commerce platforms during a 60-hour online shopping programme launched by the Ministry of Industry and Trade (MoIT) on December 4, up 267 percent compared to the average rate of a normal day.
The size of Vietnamese e-commerce market is likely to hit 13 billion USD this year thanks to a large percentage of young residents and internet subscribers, according to insiders.
Over the past several years, online shopping day known as Online Friday has excited customers across the country. This year, the event started at mid night of December 6 and last during 24 hours.
The country’s biggest online shopping event, Online Friday, will return on December 6 with the participation of a large number of Vietnamese businesses and brands on various e-commerce platforms.
Renowned brands like Samsung, Oppo, LG, Jetstar, Vinamilk, Mattana, Canifa, and Uma, among others, will offer their products at a substantial discount during the fifth Online Friday scheduled for December 7.
Big Day – the summer online shopping promotion event in 2018, will start from 0:00 to 24:00 of June 1 on website onlinefriday.vn, according to the Ministry of Industry and Trade.
Online Friday, the biggest annual event for e-commerce businesses and consumers, will return on the first Friday of December this year with a series of huge discounts.
Vietnam’s potential for e-commerce development in the retail sector could achieve a 10-billion USD revenue by 2020, accounting for half the country’s total retail sales.
About 3,000 businesses will offer their best products and services at lower prices on the Online Friday 2016, the year’s biggest e-commerce event held on the first Friday of December.
Shipping services have been developing in recent years, however, the service still has not caught up with the development of Vietnam's e-commerce sector.
Vietnamese retailers should pay heed to mobile e-commerce to improve product access for consumers and promote market competitiveness, an official of the Ministry of Industry and Trade said.
