
The Handicraft and Wood Industry Association of HCMCity (HAWA) said on March 17 that March and April are usually the peak orderseason, but the COVID-19 pandemic has forced cancellation of many face-to-facebusiness matching activities since 2020.
To help domestic enterprises connect withinternational buyers, the association will organise the Vietnam FurnitureMatching Week 2021 on the HAWA Online Platform for Exhibition (HOPE).
It noted that the week will feature a wide range ofactivities, a highlight of which is the Furniture Sourcing Day with theparticipation of more than 300 guests who are local manufacturers andrepresentative offices of the world’s major businesses to help form and enhancetheir long-term links.
The online exhibition and B2B matching event willintroduce 100 Vietnamese producers with 10,000 products on the HOPE platform,via which HAWA will record buyers’ demand and connect them with suitablemanufacturers.
The organiser will also carry out a marketing campaignto access tens of thousands of global buyers via international communicationpartners like Furniture Today, Furniture News, Mobelmarkt, and Vietnam’s overseastrade offices.
A series of webinars will also take place,providing in-depth analysis on Vietnam’s main and potential markets such as theUS, the UK, the Republic of Korea, Germany, and Canada, according to HAWA./.