The ministry said Vietnam’s dragon fruit export to India, a country with a large proportion of population consuming dragon fruit at weddings, went up quickly during 2019-2020, reaching over 11,000 tonnes and fetching 9.86 million USD.
Experts at the ministry suggested Vietnamese authorities hold regular talks with foreign counterparts, as well as forming working groups and subcommittees, in order to expand its market reach overseas.
In addition, domestic associations and trade promotion agencies are also recommended to cooperate with diplomatic representatives abroad on trade promotion programmes to help firms improve their competitiveness in international markets.
Meanwhile, to sustain the consumption of Vietnamese fruit, it is necessary to hold more trade forums to promote the fruit worldwide and develop the domestic market to be less dependent on trade with China.
In the near future, firms should also take advantage of free trade agreements to bring dragon fruit exports to the next level./.
