A report by the Pew Research Centre predicted the Muslim population to reach 2.2 billion by 2030, translating to a significant rise in demand for Halal products. This demand extends beyond traditional Muslim-majority nations.
Despite this potential, Vietnam's foray into the Halal market remains in its early stages. While roughly 50 Vietnamese companies, there is room for significant growth.
Recognising this opportunity, the Ministry of Industry and Trade is committed to fostering a supportive legal framework for international cooperation in developing Vietnam's Halal industry.
The ministry is also urging relevant entities to enhance the distribution of Halal-certified Vietnamese products to meet the needs of exporters, while simultaneously encouraging increased production and export capabilities.
The Vietnamese companies are advised to proactively pursue Halal certification for suitable markets, develop products that adhere to specific Halal standards, and invest in strong brand promotion to capture a share of this lucrative market./.
