Hanoi (VNA) - Vietnam International Travel Mart 2020 (VITM2020), with the theme “Digital transformationboosts Vietnamese tourism development”, officially kicked off in Hanoi onNovember 18.
Hosted by the Vietnam Tourism Association, the event is one of a range of solutionsto help the country’s tourism sector overcome the difficulties caused by the COVID-19pandemic.
Theexpo features about 250 stalls run by tourism businesses as well as managementand promotional agencies from 47 cities and provinces nationwide and from six foreigncountries and territories.
It offers a chance for travel agencies and localities to promote their tourism productsand services as well as seek business partnerships.
Management and promotion agencies and enterprises will also discuss issuesrelating to the prospects for Vietnam’s tourism sector in the future.
Addressing the opening, Deputy Minister of Culture, Sports and Tourism Nguyen VanHung said Vietnam has witnessed a significant decline in the number of internationaltourists this year due to the impact of the health crisis, and the tourism industryis expected to incur losses of 23 billion USD.
He expressed a hope that through digital transformation, local travel firms willsoon overcome the difficulties and again develop the industry into a spearhead economicsector.
Vietnam Airlines and Pacific Airlines took the occasion to offer thousands of promotionaltickets on domestic flights from Hanoi,with discounts ranging from 10 to 40 percent.
Last year's event welcomed some 85,000 visitors, with 29,300 booking tours while there,helping participating enterprises earn around 322 billion VND (13.8 million USD)./.