Business

Vietnam seeks opportunities to promote handicrafts in Italy

Vietnamese handicraft producers were among more than 2,300 companies from nearly 100 countries participating in the 26th International Crafts Selling Exhibition "Artigiano in Fiera" in Milan, Italy from December 3 to 11.
Vietnam seeks opportunities to promote handicrafts in Italy ảnh 1Vietnamese Ambassador to Italy Duong Hai Hung had a working session with Antonio Intiglietta, President and CEO of Gestione Fiere (Photo: VNA)

Milan (VNA) – Vietnamese handicraft producers were among more than 2,300 companies from nearly 100 countries participating inthe 26th International Crafts Selling Exhibition "Artigiano in Fiera" in Milan,Italy from December 3 to 11.

On this occasion, Vietnamese Ambassador to Italy Duong Hai Hung had a working session with Antonio Intiglietta, President and CEO of Gestione Fiere (Ge.Fi. S.p.A), the organiser of thisevent, to discuss cooperation to strengthen theparticipation of Vietnamese companies in the fair in the coming time,especially in 2023 when Vietnam and Italy will celebrate the 50th anniversaryof their diplomatic relations.

Hung affirmed that the Vietnamese Embassy in Italy willcoordinate with relevant ministries, sectors, and businesses to increase thepresence of Vietnamese companies at this fair.

He said that the event not only connects companies in the marketbut also promotes the image of the Vietnamese country, culture, and people toItalian friends and international ones.

Vietnamese firms have joined the fair since the 2000s tointroduce international friends to Vietnam's products such as textiles,handicrafts, and agricultural products.

Intiglietta said that Vietnamese handicraft stalls have beenpresent at the fair for many years, drawing the attention of Italian people.

He added that they discussed an initiative to open anarea featuring Vietnamese crafts andculture to promote the country's tourism.

The "Artigiano in Fiera" is saidthe biggest event for handicraft businesses held since 1996 where artisans fromall over the world show their typical products.

This year, it attracted more than one million visitors./.

VNA
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