Representatives of the Vietnam Trade Office in Mexico support VINUT in introducing its products at the fair. (Photo: VNA) Mexico City (VNA) – Nam Viet Foods & Beverage JSC (VINUT) of Vietnamshowcased its products at the 40th Expo ANTAD & Alimentaria in Mexico's Guadalajara city on March 7-9.
In addition to traditional products such as fruit juices withtropical flavours, VINUT also brought to the fair coconut and aloe vera juice -two products that are becoming more popular among consumers not only in Vietnam but alsoin many countries around the world.
Tran Thi Hien, VINUT DeputyGeneral Director in charge of international market, said that thecompany's products are present in many Latin American countries such asColombia, Chile, Puerto Rico, Panama and Honduras.
The company's shipment to this region accounts for about 15% of its total export revenue last year, she said, adding that it is expected to expand further in2023.
Participating in thefair, her company has connected with many Mexican wholesalers and retailers aswell as those of other countries in the region to explore the demand and tastes of each locality for better meeting the needsof customers.
It also offered the company an opportunity to go deeper into the LatinAmerican market with a population of nearly 700 million, she went on.
According to Raul Caballero, a representative of the expo’s organisingcommittee, Mexicans in particular and people in Latin America in general areincreasingly interested in foods and beverages derived from nature becausethese products are not only good for health but also help reduce overweight in these countries.
Established in 2016, Vinut's products are now present in 200 countries aroundthe world, including demanding markets such as the US, France, Canada, Germany,Japan and the Middle East. The company has offered more than 1,000 differenttypes of products.
ANTAD & Alimentaria Mexicois the largest tradeshow in Mexico dedicated to the retail sector and oneof the premier food and beverage exhibitions in the country. This year, theevent attracted the participation of 1,200 companies from countries all overthe world./.
