
New Delhi (VNA) – A Vietnamesepavilion with local major coffee brands opened at the 5th WorldCoffee Conference & Expo (WCC) in Bengaluru city, India, on September 25.
On display at the pavilion, which covers 144sq.m and is arranged by the Vietnam Coffee – Cocoa Association (VICOFA), are popular Vietnamese coffee products from major enterprises such as Trung Nguyen Group, L'amant Cafe, Olympics Coffee Joint Stock Company, and Van ThoImport-Export Ltd. Co.
Apart from attending the expo, Vietnamese exhibitiors join all conferences and B2B meetings, field trips to coffee factories in India.
India is identified as an important market forVietnamese coffee exports, especially processed coffee products such asroasted, ground, and instant coffee. The VICOFA and Vietnamese businesses are planning to promote trade promotion activities, connecting and penetratingdistribution chains in India with support from the Vietnamese Embassy in India.
The WCC is held every five years since 2001,and the 5th WCC was delayed in 2020 due to the COVID-19 pandemic. Bengaluru is the first city in Asia to host theconference.
Taking place from September 25-28 with thetheme “Sustainability through Circular Economy and RegenerativeAgriculture", the 5th WCC has seen about 2,000 delegates from more than80 countries and territories. The WCC is an important forum for discussion and collaboration tobuild a sustainable coffee industry, from coffee beans to ready-to-drinkcoffee. Representatives and owners of coffee startups, coffee roasters,specialty coffee growers, and small farmers with the best products alsoshowcase their products at the event./.