Vietnam’s Top Brands 2014 were announced by the Institute of Economic Research and the Global Trade Alliance- Global GTA (UK) at a ceremony held on October 25 in Ho Chi Minh City.
The named enterprises included such big players as Vinamilk, Sasco, Viettel, AIA, SaigonBus, Haco and Merino.
The award recipients must ensure the application of international standard-quality management system, the recognisability and the popularity of their brand, the credibility, trust and respect for the brand from society as well as overall management capacity in cooperation process and trade alliance.
Top Brands 2014 will encourage the honoured enterprises to seek to constantly better their operations and sharpen their competitive edge in the domestic and global playing grounds.-VNA
The named enterprises included such big players as Vinamilk, Sasco, Viettel, AIA, SaigonBus, Haco and Merino.
The award recipients must ensure the application of international standard-quality management system, the recognisability and the popularity of their brand, the credibility, trust and respect for the brand from society as well as overall management capacity in cooperation process and trade alliance.
Top Brands 2014 will encourage the honoured enterprises to seek to constantly better their operations and sharpen their competitive edge in the domestic and global playing grounds.-VNA
