A group of American tourists visit the ancient town of Hoi An in central Quang Nam province. Illustration. (Photo: VNA)The VNAT will further optimise markets which have air routes with Vietnam and those that permitted their citizens to travel abroad and Vietnamese expats to return to the home country after the COVID-19 pandemic was put under control.
Priority will be given to attracting arrivals from theRepublic of Korea, Japan, Western Europe, Australia and ASEAN nations. Greaterattention will also be paid to new markets, such as India, the United States, the MiddleEast, and Russian-speaking countries, including Uzbekistan and Azerbaijan.
The VNAT will cooperate with local authorities, enterprises,airlines and Vietnam Tourism Development Fund (VTDF) to implement a programmecalled “Fully live in Vietnam” through promotional events held in ASEAN, theRoK, Japan, India, Western Europe, Australia and New Zealand.
Vietnam also plans to attend the Japan Association of TravelAgents (JATA) Tourism Expo in September and the World Travel Market (VMT) inLondon in November, according to the VNAT.
The number of international tourist arrivals reached about 413,000 in thefirst half of 2022. The number of foreign visitors has been on the sharp risesince Vietnam reopened its border. The May figure doubled that of April whilethat of June quadrupled that of May.
Most of the foreign travellers came from countries thatenjoy visa exemptions from Vietnam, including the RoK, the UK, France, Germany,Singapore, Malaysia, Thailand and Cambodia./.
VNA
