Footwear sector aims to conquer local market

The Vietnamese leather and footwear sector will strive to increase its share of the domestic market to ease its dependence on export while raising the rate of locally made raw materials to 50 percent.
The Vietnamese leather and footwear sector will strive to increase itsshare of the domestic market to ease its dependence on export whileraising the rate of locally made raw materials to 50 percent.

At the same time, the sector is aiming for an export growth of 12percent this year, with 7.3 billion USD from footwear and 1.5 billionUSD from handbags, said Deputy Minister of Industry and Trade Nguyen NamHai at the ministry’s meeting in Hanoi on Mar. 5 in Hanoi .

According to the Vietnam Leather and Footwear Association (LEFASO),the sector plans to supply nearly 70-75 million footwear products and 16– 18 million handbags to the domestic market this year, meeting between55 and 64 percent of domestic demands, respectively.

To achieve this goal, it will further uphold Vietnam’s competitiveedges to maintain traditional markets, while continue to improveresearch capacity for development, reform managerial and productiontechnologies and issue a reasonable pricing policy.

In the near future, the sector will also expand satellite productionfacilities away from major cities to make the best of human resources inrural areas.

Statistics of the Ministry of Industryand Trade showed that in February, footwear enterprises faced issuessuch as dependence on imported raw materials for production and aworkforce shortage.

During the first two months ofthis year, the country produced 8.7 million pairs of shoes and boots, up11.6 percent, and 45.6 million pairs of sports shoes, down 5.4 percentfrom the same period last year.-VNA

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