A female staff of Ford (Photo: VNA)
Hanoi (VNA) - Ford, the US automobile manufacturer, plans to step up itsefforts to promote diversity and inclusion in the workplace, including anincreased focus on recruiting and training women employees to gain an edge inthe battle for talent in fast-growing Asia markets, including Vietnam.
Thecompany has announced that in the past five years it has grown the number ofwoman working in its operation across Asia Pacific by more than 125 percent andincreased the number of woman in senior leadership roles.
“Womenhave been traditionally underrepresented in the auto industry, especially inAsia, and we see that as a massive untapped opportunity,” said Dave Schoch, Presidentof Ford Asia Pacific.
“Recruitingand retaining the best talent is a big challenge in Asia. Increasing women inour workforce is not only the right thing to do; it's key to winning in Chinaand other fast-growing Asia Pacific markets.”
A NathanAssociates study in 2016, APEC Women in STEM (Science, Technology, Engineering,Art and Mathematics), found that women and girls across the 21 member economiesof the Asia-Pacific Economic Cooperation (APEC) forum encountered stereotypesand other cultural constraints that discouraged them from aspiring to careersand leadership in STEM or STEAM fields.
Toaddress this, Ford has been investing in STEAM programmes in India, China andAustralia since 2014, and is looking to expand this support to other AsiaPacific markets.
As partof Ford’s Better World effort, the goal is to encourage young men and women tocultivate an interest in STEAM fields and keep them engaged throughout theeducation process, from early years to senior school and university.
ForInternational Women’s Day on March 8, Ford is holding a number of specialevents across Asia Pacific, including Vietnam, to celebrate and recognise themany contributions of its women leaders and employees.
Fromengineers to designers, they are involved in every aspect of the company,upholding Ford’s commitment to quality and customer experience.-VNA
Thecompany has announced that in the past five years it has grown the number ofwoman working in its operation across Asia Pacific by more than 125 percent andincreased the number of woman in senior leadership roles.
“Womenhave been traditionally underrepresented in the auto industry, especially inAsia, and we see that as a massive untapped opportunity,” said Dave Schoch, Presidentof Ford Asia Pacific.
“Recruitingand retaining the best talent is a big challenge in Asia. Increasing women inour workforce is not only the right thing to do; it's key to winning in Chinaand other fast-growing Asia Pacific markets.”
A NathanAssociates study in 2016, APEC Women in STEM (Science, Technology, Engineering,Art and Mathematics), found that women and girls across the 21 member economiesof the Asia-Pacific Economic Cooperation (APEC) forum encountered stereotypesand other cultural constraints that discouraged them from aspiring to careersand leadership in STEM or STEAM fields.
Toaddress this, Ford has been investing in STEAM programmes in India, China andAustralia since 2014, and is looking to expand this support to other AsiaPacific markets.
As partof Ford’s Better World effort, the goal is to encourage young men and women tocultivate an interest in STEAM fields and keep them engaged throughout theeducation process, from early years to senior school and university.
ForInternational Women’s Day on March 8, Ford is holding a number of specialevents across Asia Pacific, including Vietnam, to celebrate and recognise themany contributions of its women leaders and employees.
Fromengineers to designers, they are involved in every aspect of the company,upholding Ford’s commitment to quality and customer experience.-VNA
VNA
