Golden year for Hue tourism

2025 is considered a “golden year” for Hue’s tourism sector, welcoming more than 6.3 million visitors, up 61% year-on-year. Tourism revenue is estimated at 13.2 trillion VND, surpassing the initial target of 8 trillion VND. A wide range of cultural and heritage tourism products has been upgraded in quality and linked to a series of distinctive events under the framework of the National Tourism Year - Hue 2025, helping to reaffirm Hue’s position as a safe, attractive, and friendly destination.