Illustrative image (Photo: Internet) HCM City (VNA) - Google, in collaboration with leading gamecompanies and experts, held a series of Think Games Vietnam events from June 2to 4.
It also announced intensive programmes to better support Vietnamese online gamedevelopers in international markets.
Tram Nguyen, Country Director for Laos, Cambodia and Vietnam at GoogleAsia-Pacific, said it recently launched the GameCamp project and the GamingGrowth Lab programme for game developers in Vietnam.
Google hopes to see breakthrough growth in Vietnam’s game industry ininternational markets and turn it into a major foreign currency earner,contributing to economic recovery during and after the pandemic, she said.
Over past years, Google has diversified workforce training activitiesfor Vietnam’s game industry at all levels. It also helped content developers findsuccess via Google Play, a platform with over 2 billion users in more than 190countries and territories.
According to the App Annie 2020 rankings, Vietnamese game companiesranked seventh in terms of downloads worldwide. For every 25 games downloaded,one is made by a Vietnamese company.
Since 2015, five Vietnamese companies have been on the list of theleading game developers in Southeast Asia and the Pacific in terms of downloads,as announced by App Annie.
As part of the event, the Global Games Market Report 2020 was also releasedby NewZoo, which showed that total revenue in the global game industry stood at159.3 billion USD last year, up 9 percent against 2019. Nearly half came frommobile games, with games for tablets and smartphones earning 77.3 billion USD.
Asia is now the largest game market and accounts for half of totalrevenue. Together with Latin America and the Middle East - Africa, it is among theworld’s fastest-growing markets./.
