The Embassy of Denmark in Hanoi on September 21 launched a special publication designed to provide enterprises and policy makers in Vietnam with information on business opportunities with Danish partners.

The publication is a special Vietnamese edition of Focus Denmark, a quarterly magazine published by the Trade Council of Denmark since 2001. It is being published in the lead up to the Danish Queen’s state visit to Vietnam in early November this year.

This supplemental edition will give Vietnamese businesses better access to useful information on areas where Denmark has strengths, as well as introducing companies in various areas, including trade and industry, information and technology, clean technologies for cement production, aviation, food processing, treatment of waste water and solid waste and building materials.

5,000 copies of Focus Denmark in Vietnamese will be distributed to Vietnamese importers, partners, companies, and research institutes as well as investors, said Ambassador Peter Lysholt Hansen in the press briefing the same day.

According to the Ambassador, the publication comes at a good time as leaders of the two countries have reached the “highest political will” to accelerate bilateral relations, especially in trade.

During his visit to Denmark on September 17, Vietnam’s Prime Minister Nguyen Tan Dung and his Danish counterpart Lars Lokke Rasmussen agreed on giving top priority to economic, trade and investment cooperation and set a target of soon generating 1 billion USD in two-way trade value and 1 billion USD in direct Danish investment in Vietnam .

Ambassador Peter Lysholt Hansen said PM Dung’s meetings with a number of Danish businesspeople during his visit “reflect that there are really a lot of opportunities for increasing trade and investment in Vietnam and two-way trade in general.”

Around 80-90 enterprises will send representatives to accompany the upcoming visit by the Danish Queen and members of the royal family to Vietnam in November, Hansen said. Two business seminars will be held during that time in Hanoi and Ho Chi Minh City, which are expected to attract 600 participants each.

Vietnam is well known among Danish companies as an attractive investment destination, especially in manufacturing and processing, thanks to its young, well-trained labour force and growing economy.

Denmark now ranks 25th out of 87 countries and territories investing in Vietnam with a total investment of over 493 million USD. However, two-way trade stayed at 318 million USD in 2008, only a slight rise of 2.6 percent from 2007./.