Keyword: "Mong women"

Brightly coloured brocade fabrics are no longer just daily attire, they have become a bridge between cultural preservation and economic empowerment, reaching beyond remote villages to international markets.

From her love for brocade colours in her homeland, Sung Thi Lan founded Muong Hoa cooperative, where she entrusts her dream of popularising the nation's cultural value and helping local people escape from poverty.