JAMJA aims to use the foreign capital to develop its key service of hour booking promotion, which is expected to reach 100,000 each month (Illustrative image. Source: VNA) Hanoi (VNA) – JAMJA - a technologystartup firm in Vietnam - has just successfully called for nearly 20 billionVND (860,000 USD) from major investment funds of the Republic of Korea (RoK) and Japan.
They include KB Investment - a division of KBFinancial Group under KB Bank, the RoK’s Nextrans and Bon Angles venturecapital funds, and Framgia – a Japanese information technology group.
Managing director of JAMJA Le Hung Viet said thebiggest obstacle that his company had overcome was persuading investors aboutthe potential of its super discount app.
The successful appeal will help the company focus investment on activities suchas developing products and services while expanding markets and increasing thenumber of customers, Viet said.
The capital was called at the Pre series A session in July 2018 after theVietnamese firm joined the Asiabeat competition held in the RoK in late 2017with the participation of over 100 startup companies.
JAMJA won the investment prize from Bon Angles – a popular investment fund inthe RoK. Seung-ho Chae, a representative from Nextrans, referred to theeffective hour promotion in China and the RoK, which has been invested in byreputable venture capital funds.
The ability to translate ideas into reality with obvious results is a majorfactor in Nextrans’ decision to invest in JAMJA, he explained.
Taihei Kobayashi, managing director at Framgia Inc, hailed the potential ofJAMJA’s vision and marketing strategy.
He said his company could provide technical assistance to help JAMJA conquerthe market, and believed that JAMJA could change the perception of customersthanks to its wonderful promotion platform and ability to increase thefrequency of services usage.
JAMJA aims to use the foreign capital to develop its key service of hourbooking promotion, which is expected to reach 100,000 each month.
Customers could enjoy a discount of up to 70 percent for booking at a certaintime of the day besides average discounts of 30-50 percent.
Viet said his company is ready for the next capital call at the end of2018.-VNA
VNA
