Visitors to a destination in Bangkok, Thailand (Photo: AFP/VNA) The agreements were inked during TAT GovernorYuthasak Supasorn’s recent visit to Seoul on December 19.
The authority signed a Memorandum of Understanding(MoU) with the Korea Association of Travel Agents (KATA) to exchangeinformation, encourage visitor traffic, establish new emerging market sectorsand provide assistance for both parties.
The TAT and SOOBAK, meanwhile, signed an MoU to promote Thailand’s tourismproducts and services through the use of NFTs.
Various incentives and deals will be offered in line with the kingdom’s goal ofutilising new technology and establishing a ‘tourism ecosystem’ for a moresustainable industry.
The TAT also inked a Memorandum of Cooperation (MoC) with Korean Air to expandthe airline’s flight services to Thailand, including launching new routes tomore destinations in the country.
Additionally, the agreement aims to provide more options for American travelersvisiting Thailand by using Korean Air’s route network.
The TAT Governor said these agreements, which comeahead of the Visit Thailand-Korea Year 2023-2024, will benefit Thai tourism andhelp market the kingdom as an all-year-round destination for Korean travelers.
It predicts that the number of Korean tourists visiting Thailand would reach atleast 1.1 million in 2023./.
VNA
