Vietnam becomes fastest growing tourism market of Japan

Vietnam was the fastest growing tourism market of Japan with rise of 125.9 percent in 2018.
Vietnam becomes fastest growing tourism market of Japan ảnh 1Illustrative image (Photo: VNA)

Tokyo (VNA) – Vietnam was the fastest growing tourism market of Japan with rise of 125.9 percent in 2018, according to the Ministry of Land, Infrastructure, Transport and Tourism (MLIT)’s 2019 white paper on tourism that was released on June 21.

In 2018, more than 389,000 Vietnamese tourists visited Japan, up over 1.25 percent over 2017. The figure is predicted to continue rising in the future.

In the year, Japan welcomed 31.19 million foreign visitors who spent about 4.51 trillion JPY (42.19 billion USD). Compared to 2012, the number of tourists to the country expanded 3.7 times, while the spending rose 4.2 times.

Visitors mostly spent their money on shopping with over 1.23 trillion JPY, followed by accommodation with nearly 950 billion JPY.

China continued to be the leading country in the number of visitors to Japan with over 8.3 million, accounting for 26.9 percent of the total tourists to the country, followed by the Republic of Korea with over 7.5 million visitors, and Taiwan (China) with more than 4.7 million visitors.

According to the paper, along with big cities, other localities of Japan have become popular destinations for foreign visitors. Spending of the tourists in the localities in 2018 was 1.03 trillion JPY, a surge of 58 percent year on year.

The paper also shows the increasing attention of visitors to special experiences in Japan as well as exchanges with locals such as skiing and living with locals.

Besides, it also mentioned a number of problems caused by tourism such as reversal in locals’ life and environmental problems.

Japan will continue implementing policies to attract tourists, while completing its infrastructure system and providing wireless networks to tourist destinations and promoting its tourism through the application of modern technology.-VNA

VNA

See more

Secretary of the Party Central Committee and Deputy Prime Minister Pham Thi Thanh Tra speaks at the conference. (Photo: VNA)

Vietnam moves to make tourism a true new growth driver

Resolution No. 26-NQ/TW, issued on August 22, sets out a new vision, with a focus on fundamentally renewing the mindset, methods and approaches to tourism development and governance, shifting from quantity to quality and increasing the sector’s contribution to the national economy.

Tourists visit Golden Bridge in Da Nang city in the rainy season. (Photo: hanoimoi.vn)

Turning rainy season into tourism opportunity

Seasonality has long been a challenge for Vietnam’s tourism industry. In many localities, tourism peaks in summer but visitor numbers fall during the rainy months. Destinations are now seeking to restructure their tourism ecosystems and develop products that can operate year-round.

A pot of Mi Quang (Quang noodles). (Photo: VNA)

Da Nang promotes distinctive cuisine as key tourism attraction

As travellers increasingly seek authentic local experiences, the central coastal city of Da Nang is stepping up efforts to integrate cuisine into tourism itineraries, linking culinary promotion with destination branding and cultural preservation.

Flower vendors form a distinctive feature of Hanoi’s autumn. (Photo: VNA)

Hanoi builds four-season tourism appeal

Hanoi’s tourism events are increasingly designed to inspire exploration beyond individual festivals. At the Hanoi Tourism Gift Festival, for instance, visitors can make handicrafts with artisans, explore destinations through virtual reality and discover new tours and tourism stimulus programmes.

A view of the Lo Lo Chai community tourism village in Tuyen Quang province (Photo: VNA)

Vietnam taps community tourism potential for sustainable development

The tourism market is shifting from sightseeing towards living and connecting with destinations. Visitors increasingly seek authentic and locally rooted experiences, interaction with local people, culture and nature, as well as small-group and personalised trips with limited environmental impact and clear benefits for communities.

Delegates press the button to launch the “Phong Nha – Hue Ancient Capital: World Heritage Journey” tourist train. (Photo: VNA)

Tourist train linking Phong Nha and Hue heritage sites launched

The 190-km route runs between Hue, Dong Ha, My Trach, Dong Hoi and Tho Loc stations, giving travellers access to destinations including the Complex of Hue Monuments, Quang Tri Ancient Citadel, Vinh Moc Tunnels, Hien Luong–Ben Hai historical site and Phong Nha-Ke Bang National Park.

International tourists visit Hoi An Ancient Town in Da Nang city. (Photo: VNA)

Tourism ready for National Day holiday, eyes year-end acceleration

A range of cultural and artistic activities will be held during the holiday. In Da Nang, the “Hoi An Memories” show will present its “Flag Hat” version from August 26 to September 2. Phu Quoc will host the “The Memory of Flowers” exhibition, while Thanh Hoa will organise the Sam Son Kite Festival 2026 from August 30 to September 1.

Businesses introduce their tourism products at the 20th International Travel Expo Ho Chi Minh City. (Photo: VNA)

Vietnam ready to create new momentum for regional, global MICE tourism

Vietnam has consistently identified tourism as a spearhead economic sector, Deputy PM Pham Thi Thanh Tra stressed, adding that in the new development era, with the need for rapid and sustainable growth and a stronger national position, MICE should be positioned as a strategic tourism product, targeting high-quality visitors while generating additional momentum for trade and investment and enhancing national competitiveness.

Officials at the 7th ACMECS Tourism Ministers’ Meeting in Ho Chi Minh City on August 27 (Photo: VNA)

ACMECS strengthens tourism ties, promotes “Five Countries, One Destination”

The newly adopted joint action plan on ACMECS tourism cooperation for 2026–2028 focuses on five key pillars: improving connectivity and facilitating travel; promoting digital transformation and smart tourism; developing ecotourism, community-based and cultural tourism; enhancing tourism security and safety; and developing human resources.

A stall at the 20th International Travel Expo Ho Chi Minh City (Photo: VNA)

International Travel Expo 2026 opens in Ho Chi Minh City

ITE HCMC 2026 features one of its largest and most diverse tourism networks to date, with tourism promotion agencies and businesses from the Republic of Korea, Japan, Malaysia, Thailand, Laos, Cambodia, Bhutan, Russia’s St. Petersburg and Nicaragua.