Building a strong brand continues to play a pivotal role in enabling businesses to recover swiftly and grow sustainably in the future, said Vu Dang Vinh, CEO of Vietnam Report JSC, during a ceremony held on January 8 to announce the country’s top 500 largest enterprises in 2024.
PT Astra International, the largest distributor of Peugeot vehicles in Indonesia, has announced the cessation of Peugeot vehicle sales, ending the French brand’s 52-year presence in the Southeast Asian country.
Joining the FHA-Food & Beverage expo – a leading food and beverage trade event in Asia that will take place in Singapore on April 23-26 - will provide an opportunity for Vietnamese enterprises to popularise their brands and expand their markets, heard a press conference in Ho Chi Minh City on December 13.
The Ministry of Industry and Trade (MoIT) on November 28 held a conference to announce a programme for selecting 100 outstanding businesses to participate in the “Vietnam Pavilion" on Alibaba.com – a leading B2B e-commerce platform for global trade.
More than 10,000 brands will be introduced at the 27th VietFood, Beverage and Professional Packing Machines (VietFood & Beverage – ProPack Vietnam 2023), which will take place in Ho Chi Minh City from August 10-12.
The south central province of Binh Thuan aims to build brands for local products associated with the protection of geographical indications in order to increase value and affirm the brands of speciality products.
The Vietfood & Beverage – Propack, a reputable exhibition in the field of food, beverage and processing and packaging equipment and technologies, opened in Hanoi on November 9.
The Korean Brand & Entertainment Expo 2022 (KBEE 2022) has been held in the capital city of Hanoi, aiming to promote Vietnam – the Republic of Korea (RoK) relations through cultural and commercial exchanges.
Vietnamese businesses and brands are taking part in the Agri-food Tech Expo Asia and Franchising and Licensing Asia in Singapore from October 26 to 29.
Clearly sharing the sources of raw materials is among the best ways for food and beverage brands to build more trust with customers as eating habits have significantly changed amid the COVID-19 pandemic, experts said.
The Vietnam Association of Motorcycle Manufacturers (VAMM) reported gloomy figures for the last months of 2019, a time when the industry typically expects a boom in sales revenue.
The merger and acquisition (M&A) scene in Vietnam has become increasingly active with more domestic firms setting up ties with global partners so their brands can reach global customers and develop domestically.
Vietnam’s garment and textile sector is set to expand its market share globally, taking advantage of free trade agreements (FTAs) to become “a manufacturer of the world's established brands”, a trade and investment official has said.
Vietnamese enterprises, especially small- and medium-sized ones, should develop their brands to increase their competitiveness amid the process of integration, a seminar heard in Ho Chi Minh City.
The Ministry of Industry and Trade has built a project promoting the engagement of Vietnamese enterprises in foreign distribution systems through 2020 given the modest proportion of the country’s direct exports to overseas markets.
Experts from the World Intellectual Property Organisation (WIPO) talked with Vietnamese enterprises on how to protect their intellectual property rights overseas at a seminar in HCM City on March 5.