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The Huc Bridge leading to Ngoc Son Temple, one of Hanoi's most iconic landmarks, is a popular photo spot for international visitors. (Photo: Pham Tuan Anh/VNA
The Huc Bridge leading to Ngoc Son Temple, one of Hanoi's most iconic landmarks, is a popular photo spot for international visitors. (Photo: Pham Tuan Anh/VNA
The Te Tieu dry puppet troupe performs on Tran Nhan Tong pedestrian street, drawing large crowds of visitors. (Photo: Hoang Hieu/VNA)
The Te Tieu dry puppet troupe performs on Tran Nhan Tong pedestrian street, drawing large crowds of visitors. (Photo: Hoang Hieu/VNA)
Water puppetry, a traditional Vietnamese folk performing art, continues to captivate both domestic and international audiences. (Photo: Khanh Hoa/VNA)
Water puppetry, a traditional Vietnamese folk performing art, continues to captivate both domestic and international audiences. (Photo: Khanh Hoa/VNA)
A foreign tourist experiences the traditional craft of scenting tea with Quang An lotus flowers. (Photo: Khanh Hoa/VNA)
A foreign tourist experiences the traditional craft of scenting tea with Quang An lotus flowers. (Photo: Khanh Hoa/VNA)
A foreign visitor captures memorable moments at the Hanoi Lotus Festival 2026. (Photo: Khanh Hoa/VNA)
A foreign visitor captures memorable moments at the Hanoi Lotus Festival 2026. (Photo: Khanh Hoa/VNA)
An exhibition showcasing the finest traditional craft villages at the Thang Long – Hanoi Festival 2025 attracts international visitors. (Photo: Khanh Hoa/VNA)
An exhibition showcasing the finest traditional craft villages at the Thang Long – Hanoi Festival 2025 attracts international visitors. (Photo: Khanh Hoa/VNA)
Foreign visitors enjoy trying Vietnamese calligraphy at the Temple of Literature. (Photo: Pham Tuan Anh/VNA)
Foreign visitors enjoy trying Vietnamese calligraphy at the Temple of Literature. (Photo: Pham Tuan Anh/VNA)
Visitors explore Hanoi's Old Quarter by cyclo, experiencing the capital's distinctive architecture and vibrant street life. (Photo: Pham Tuan Anh/VNA)
Visitors explore Hanoi's Old Quarter by cyclo, experiencing the capital's distinctive architecture and vibrant street life. (Photo: Pham Tuan Anh/VNA)
Bustling cafés in Hanoi's Old Quarter remain a favourite destination for international visitors. (Photo: Pham Tuan Anh/VNA)
Bustling cafés in Hanoi's Old Quarter remain a favourite destination for international visitors. (Photo: Pham Tuan Anh/VNA)
Vietnamese banh mi has become a must-try for international visitors exploring Hanoi's vibrant culinary scene. (Photo: Pham Tuan Anh/VNA)
Vietnamese banh mi has become a must-try for international visitors exploring Hanoi's vibrant culinary scene. (Photo: Pham Tuan Anh/VNA)
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Hanoi named world's second friendliest city for customer service

Hanoi has been ranked the world's second friendliest city for customer service by MoneySuperMarket, making it the only Southeast Asian destination to feature in the global top 10. The rankings were compiled by analysing more than 100,000 customer reviews of businesses, including restaurants, attractions, entertainment venues and leisure activities, across 107 cities worldwide.

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