Hanoi (VNA) – Products under the “One Commune, One Product” (OCOP) programme from central and Central Highlands provinces have been introduced to Hanoians at an event held recently at Long Bien Park of Hanoi.
The fair from August 21 to 25 featured more than 100 booths showcasing more than 1,000 OCOP products, products of craft villages, and farm produce from 38 localities nationwide, including 19 in the central and Central Highlands regions, Hanoi, and 18 other provinces and cities.
Nguyen Dinh Hoa, Deputy Director of the municipal Department of Agriculture and Rural Development, said the event aims to help with economic development in rural areas, the building of new-style countryside, as well as the “Vietnamese people prioritise Vietnamese goods” campaign.
This was an occasion for producers and businesses to increase seeking partners, advertising brands, promoting trade, and accessing more customers, especially by selling products via e-marketplaces, trade centres, supermarkets, and OCOP showrooms.
They also had a chance to share experience in digital transformation and advanced technology application to help raise the added value for products and develop sustainable value chains, he noted.
So far, Hanoi has had 2,756 OCOP products, including six rated five stars, 12 with potential five stars, 1,491 meeting four-star standards, and 1,247 others given three stars.
The OCOP programme, approved by the Prime Minister in 2018, aims to develop forms of production and business, help with economic restructuring to improve people's income and living standards, and contribute to the industrialisation and modernisation of agriculture and rural areas./.
