Vietnamwas the second largest overseas market for Korean SMEs, only after China. Mainexport products to Vietnam were wireless telecommunications equipment, knittedtextiles and plastics.
KOSBI,which works to facilitate the sustainable development of SMEs, said Vietnam isan attractive market with a population of more than 90 million people andannual economic growth of 6-7 percent.
Theinstitute added that Vietnamese consumers have favourable impressions ofproducts from the RoK because of the popularity of “Korean Wave” and the strongpresence of companies like LG, Samsung and Hyundai Motor.
KOSBIsaid that for SMEs to expand their presence in the country and the rest ofSoutheast Asia, it is advisable to make full use of Vietnam's special economiczones.
Inaddition, SMEs should also follow a so-called multi-product, small-sizedproduction strategy when selling consumer goods in the country.-VNA
