“Live green” ambassadors, initiatives announced
HCM City (VNA) – An event named “Live Green with Gen G Festival” was held in Ho Chi Minh
City on February 24 to wrap up and mark the success of the second season of
the “Live Green and Wellness
with Gen G” campaign launched by Pananasonic towards a green, wellness and sustainable
lifestyle for young generations, pioneering in solving the problem of global warming.
Winners of the “Gen G Ambassador Programme”
– a playground for those who
are keen to study and propose their own initiatives addressing issues
relating to climate change and the environment - were announced. At the
event, the winners talked about their initiatives on emission reduction.
The campaign is one of many initiatives being undertaken toward realising
the Panasonic Group’s commitment to “Panasonic Green Impact”, which was announced in January, 2022. The group committed to reaching net zero by 2030 in
Panasonic operating companies worldwide and reducing CO2 emissions by 300 million tonnes throughout its value chain by 2050,
equivalent to 1% of current global CO2 emissions.
In December 2022, Panasonic Vietnam officially launched
its “Live Green and Wellness with Gen G” campaign to inspire young Vietnamese
people as well as other members of the public to lead an environment-friendly
and comprehensively healthy lifestyle, contributing to the wellness
and sustainable development of Vietnam. ‘Gen G’ is Panasonic’s new concept of a Leading Green Generation.
The campaign included a
variety of online and offline activities aimed at promoting awareness,
providing empowerment, and facilitating capacity building for Vietnamese youth
in relation to the topics of the environment and climate change.
The Centre for Natural Resources and Environment and Communication under
the Ministry of Natural Resources and Environment, other partners such as the
United Nations Development Programme, NGOs
and youth networks of the Central Youth Union implemented
activities including "Gen G Unitour”, “Green Lifestyle Challenges” and “Gen G
Ambassador Programme”.
"Gen G Unitour" is the main
activityorganised into a series of events at six major universities in Hanoi
and Ho Chi Minh City, aiming to inspire green, sustainable lifestyles of Gen G.
The events attracted more than 1,600 students and young people, collected more
than 900kg of used batteries, 626kg of paper boxes, more than 2,500 plastic
bottles./.