Business

Vietnamese coffee finds ways to gain foothold in RoK market

Supporting start-ups in building coffee shops in the Republic of Korea (RoK) is among the recommendations by the Vietnam Trade Office in the RoK to help spread the Vietnamese coffee culture in this country, thus contributing to boosting the export of the product.
Vietnamese coffee finds ways to gain foothold in RoK market ảnh 1A Vietnamese coffee shop in the Republic of Korea (Photo: cafebiz.vn)
Hanoi (VNA) – Supporting start-ups in buildingcoffee shops in the Republic of Korea (RoK) is among the recommendations by theVietnam Trade Office in the RoK to help spread the Vietnamese coffee culture inthis country, thus contributing to boosting the export of the product.

Statistics of the General Department of Vietnam Customs showthat in the first two months of 2023, Vietnam earned more than 13 million USDfrom over 6,400 tonnes of coffee it shipped to the East Asian nation.

The RoK is assessed to be the world’s second biggestconsuming market of coffee, with the market scale of around 6.5 billion USD.

Vietnam mainly exports coffee beans, canned coffee andinstant coffee to the RoK. The scale of this segment in the RoK is about 2.5billion USD, while the scope of filter coffee used in shops is much larger,with 4 billion USD.

Vietnamese exporters should pay more attention to this marketsegment, according to the Vietnam Trade Office in the RoK.

However, they are facing difficulties in increasing the export to the Korean market, as Vietnam mainly ships Robusta abroad, while Koreansprefer Arabica.

In addition, Vietnam is also facing considerable competition fromother producers like Brazil, Colombia, Ethiopia, and Guatemala.

This year, the office plans to carry out a wide range oftrade promotion activities such as supporting Vietnamese firms to participatein trade fairs and expos in the host country, strengthening business linkagesin both in-person and online formats, and helping in bringing Korean firms toVietnam.

It also recommends Vietnamese localities,associations and businesses to carefully analyse the Korean market to define appropriateproducts and ensure quality requirements./.
VNA
#Republic of Korea #start-ups #Vietnam Trade Office in the RoK #Vietnamese coffee culture #Vietnam #Vietnamplus #Vietnam News Agency
Follow VietnamPlus

Related News

Measures sought to build high-quality Vietnamese coffee chain

Measures sought to build high-quality Vietnamese coffee chain

A workshop seeking ways to build a high-quality Vietnamese coffee chain associated with green growth and sustainable development was held in the Central Highlands province of Dak Lak on March 12 within the framework of the eighth Buon Ma Thuot Coffee Festival.
Vietnamese coffee reigns supreme on global coffee map

Vietnamese coffee reigns supreme on global coffee map

Introduced to Vietnam in the mid-nineteenth century, coffee has become one of the country’s main industrial crops. Vietnam is now the world's largest producer of Robusta and second largest coffee exporter.

See more

Emma McDonald, Australian Senior Trade and Investment Commissioner, speaks at the conference on April 14. (Photo: VNA)

Vietnam, Australia boost cooperation in fintech

Australian companies have strengths in regtech, data governance, cybersecurity, payment infrastructure, and digital assets—areas that align with Vietnam’s priorities. Their experience in highly regulated environments could help Vietnam address challenges such as financial fraud, cybercrime, and security risks.

Booths of Vietnamese cooperatives and enterprises at the Halal Expo 2025 exhibition in Türkiye. (Photo: VNA)

Türkiye seen as promising market for Vietnam’s Halal products

With a large Muslim population, Türkiye serves as both a major consumer market and a well-developed processing hub for such products. Meanwhile, Vietnam is gradually establishing its capacity to supply Halal goods, particularly in processed foods, agricultural produce, beverages, tourism services and logistics.

A view of Da Nang city (Photo: VNA)

Da Nang charts mega merger for global eco-city vision

Da Nang has set a target of having at least five financial technology (FinTech) businesses with revenues of over 1 trillion VND (40 million USD) yearly, while the Free Trade Zone would contribute 17.9% to the city’s gross regional domestic product (GRDP).

A VinFast electric motorbike showroom. (Photo: vinfastecoxe.vn)

Fuel hikes push electric motorbike sales

Electric motorcycle sales by Honda Vietnam, Yamaha Motor Vietnam, Piaggio Vietnam, SYM Vietnam and Suzuki Vietnam, rose by 8.3% year-on-year to 729,121 units.

Prime Minister Le Minh Hung speaks at the meeting (Photo: VNA)

PM orders sharp cuts to business conditions for double-digit growth

Vietnam now maintains 198 conditional business lines and 4,603 business conditions. Under the Party Central Committee conclusion, ministries and agencies must cut at least 30% of existing conditional business lines, or about 60 business lines, while eliminating all redundant conditions.

Delegates at the forum (Photo: VNA)

Vietnam, Slovakia PMs attend business forum to boost bilateral cooperation

Prime Minister Le Minh Hung called on businesses of Vietnam and Slovakia to strengthen partnerships in areas of mutual strength and demand, particularly in manufacturing, high technology, automotive industry, precision engineering, automation, renewable energy, green transition, logistics, supply chain connectivity, digital transformation, and human resource development.

Pomelos of Dong Thap province are exported to the Australian market. (Photo: VNA)

Dong Thap exports first pomelo shipment to Australia

Dong Thap has now secured its first pomelo growing area that meets export requirements for Australia, facilitated by Blue Ocean Import-Export JSC. This milestone is expected to serve as a foundation for expanding market access in the coming period.

Ambassador Pham Vinh Quang (seventh from left) poses for a photo with staff of the Vietnamese Embassy in Canada at the Vietnam booth at the exhibition. (Photo: VNA)

Vietnam promotes tourism at travel expo in Canada

The Vietnamese Embassy in Canada joined the exhibition to promote Vietnam as an attractive travel destination. With support from domestic tourism companies and tour operators, the Vietnam booth attracted attention thanks to its well-designed displays and informative materials.

Sun Group partners with Dragone to jointly establish a new standard for performing arts in Vietnam (Photo: Sun Group)

Phu Quoc set for a global spotlight with Sun Group–Dragone flagship show

The agreement signed on April 10 represents Dragone’s first formal entry into Vietnam through a strategic partnership, underscoring the country’s growing appeal to leading global creative companies. It also reinforces Sun Group’s role as a pioneer in bringing world-class performing arts experiences to Vietnamese audiences.