Breakthroughs expected for Binh Thuan tourism with Visit Vietnam Year 2023

The opening ceremony of the Visit Vietnam Year 2023 with the theme “Binh Thuan - Green convergence” will be held at NovaWorld Phan Thiet in Phan Thiet city in the central province of Binh Thuan on March 25 evening, according to the Vietnam National Administration of Tourism (VNAT).
Breakthroughs expected for Binh Thuan tourism with Visit Vietnam Year 2023 ảnh 1Rang Beach, a popular destination in Binh Thuan province. (Photo: www.binhthuan.gov.vn)
Hanoi (VNA) – The opening ceremony of the Visit Vietnam Year 2023 with thetheme “Binh Thuan - Green convergence” will be held at NovaWorld Phan Thiet inPhan Thiet city in the central province of Binh Thuan on March 25 evening,according to the Vietnam National Administration of Tourism (VNAT).

Nearly600 artists, actors, and actresses will perform in an artistic musical show atthe ceremony with the script written by Meritorious Artist Tran Ly Ly, Directorof the Department of Performing Arts, and writer Hoang Cong Cuong.

The85-minute show has three parts, namely the “Convergence of earth and sky”, the"Green Tour", and the "Green convergence - Binh Thuandestination of friendship".

Breakthroughs expected for Binh Thuan tourism with Visit Vietnam Year 2023 ảnh 2Mui Ne sand dune. (Photo: baobinhthuan.com.vn)
Accordingto VNAT, Visit Vietnam Year is a both a national and international cultural,economic, social, and tourist event. It is also the biggest annual tourismevent in Vietnam, offering opportunities to attract domestic and internationaltourists through the promotion of images, tangible and intangible culturalvalues, natural resources, as well as the development of linkages betweenlocalities.

VisitVietnam Year 2023 "Binh Thuan - Green convergence" includes more than200 events and activities.

With 192km of coastline, Binh Thuan province is home to islands, islets, coves,bays, and white sand beaches with clear blue water, which form famous touristattractions. The province has many tourism resources with manyhistorical-cultural relics and traditional festivals. Currently, the provincehas nearly 900 accommodation establishments with over 17,000 rooms, including45 hotels and resorts from three to five stars with nearly 5,000 rooms. Theprovince has 13 travel agencies, including eight international travel agencies.

Breakthroughs expected for Binh Thuan tourism with Visit Vietnam Year 2023 ảnh 3Binh Thuan aims to attract about 6.5 million visitors, including more than 200,000 foreigners this year. (Photo: www.binhthuan.gov.vn)
Beforethe COVID-19 pandemic, in 2019, Binh Thuan welcomed over 6.4 million visitorswith tourism revenue of 15.2 trillion VND (644.54 million USD). The province'stourism contribution to the GRDP accounted for 10-12%.

In2022, the province welcomed over 5 million visitors, getting tourism revenue of12.8 trillion VND. It aims to attract about 6.5 million visitors, includingmore than 200,000 foreigners, this year./.
VNA

See more

Australian tourists are increasingly interested in Vietnam (Photo: Screenshot)

Australian tourists increasingly interested in Vietnam: NZ Herald

From 2023 to 2024, there was a 35% increase in Australian travelers heading to Vietnam. The nation was the ninth most popular destination of Australian travelers last year, when almost 450,000 Australians visited. That was an increase of almost 80% on the figures from a decade ago

The global search volume for tourist accommodations in Vietnam has increased by 10-25% since early 2025. (Photo: VNA)

Search volume for Vietnam’s tourism ranks 7th globally

The top 10 most searched Vietnamese destinations were Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Nha Trang, Hoi An, Vung Tau, Da Lat, Phan Thiet, and Hue. Notably, Vung Tau and Ninh Binh recorded the highest growth in search volume with over 75%.

A show featuring "ao dai" (traditional Vietnamese dress) is held as part of the Vietnam-Italy tourism promotion programme in Milan on May 6. (Photo: VNA)

Vietnam, Italy promote tourism cooperation

VNAT Director Nguyen Trung Khanh said that Vietnam identifies Italy as one of the key markets in Europe. Italian tourists are famous for their refined aesthetic taste, deep understanding of culture, art and history and for their passion for discovering original values and sophistication in experiences.

An overnight cruise ship developed by Everland Group for Bai Tu Long Bay. (Photo: VNA)

Luxury cruises set sail in Bai Tu Long Bay

Situated adjacent to the renowned Ha Long Bay, a UNESCO-recognised World Natural Heritage site, Bai Tu Long Bay is home to over 600 islands and islets, unspoiled beaches, and rich marine biodiversity.

The Ho Chi Minh City Military High Command and the Ho Chi Minh City Veterans’ Association organise a friendship exchange programme gathering local war veterans and soldiers of the Gia Dinh Regiment, together with Lao and Cambodian students at the Cu Chi Tunnels Historical Site on October 29, 2022. (Photo: VNA)

HCM City develops sought-after tours to historical sites

The southern region is a place marked by heroic victories that contributed to the Great Victory on April 30, 1975, leading to the reunification of the country. Today, as the region develops alongside the entire nation in a new era, the historical and cultural sites related to the just struggle are preserved by all levels of government, sectors, and citizens to maintain their value for today and the future.

People visit the seven-layer waterfall in Que Phong district, Nghe An province. (Photo: VNA)

People excited about upcoming April 30-May 1 holidays

Catching these trends, localities, destinations, and services providers have all prepared to serve increasing numbers of domestic and international visitors, with the expectation that tourism will have more momentum to grow stronger.