Breakthroughs expected for Binh Thuan tourism with Visit Vietnam Year 2023

Hanoi (VNA) – The opening ceremony of the Visit Vietnam Year 2023 with the theme “Binh Thuan - Green convergence” will be held at NovaWorld Phan Thiet in Phan Thiet city in the central province of Binh Thuan on March 25 evening, according to the Vietnam National Administration of Tourism (VNAT).

Nearly 600 artists, actors, and actresses will perform in an artistic musical show at the ceremony with the script written by Meritorious Artist Tran Ly Ly, Director of the Department of Performing Arts, and writer Hoang Cong Cuong.

The 85-minute show has three parts, namely the “Convergence of earth and sky”, the "Green Tour", and the "Green convergence - Binh Thuan destination of friendship".

According to VNAT, Visit Vietnam Year is a both a national and international cultural, economic, social, and tourist event. It is also the biggest annual tourism event in Vietnam, offering opportunities to attract domestic and international tourists through the promotion of images, tangible and intangible cultural values, natural resources, as well as the development of linkages between localities.

Visit Vietnam Year 2023 "Binh Thuan - Green convergence" includes more than 200 events and activities.

With 192km of coastline, Binh Thuan province is home to islands, islets, coves, bays, and white sand beaches with clear blue water, which form famous tourist attractions. The province has many tourism resources with many historical-cultural relics and traditional festivals. Currently, the province has nearly 900 accommodation establishments with over 17,000 rooms, including 45 hotels and resorts from three to five stars with nearly 5,000 rooms. The province has 13 travel agencies, including eight international travel agencies.

Before the COVID-19 pandemic, in 2019, Binh Thuan welcomed over 6.4 million visitors with tourism revenue of 15.2 trillion VND (644.54 million USD). The province's tourism contribution to the GRDP accounted for 10-12%.

In 2022, the province welcomed over 5 million visitors, getting tourism revenue of 12.8 trillion VND. It aims to attract about 6.5 million visitors, including more than 200,000 foreigners, this year./.