Co.opXtra Su Van Hanh in Ho Chi Minh City’s district 10 has been named in the list of 17 stores you must not fail to visit this year. (Photo: VNA) Hanoi (VNA) - Co.opXtra Su Van Hanh inHo Chi Minh City’s District 10 has been named in the list of 17 stores you mustnot fail to visit this year, according to IGD Asia, Asia’s leading retailresearch organisation.
IGD’s list of “The top 17 stores you must visit across Asia in 2019” alsoincludes Carrefour Le Marche in Shanghai, Giant Express in Jakarta, AEON inKuala Lumpur, Habitat by Honestbee in Singapore, CHICOR in Seoul, FamilyMart inTaipei City, and EVEANDBOY in Bangkok.
In selecting the list, IGD considered three key attributes of each format:relevance for shoppers, driving efficiencies to reduce costs and creatingpoints of difference.
According to IGD, Co.opXtra Su Van Hanh incorporates the leading retailer’s newhypermarket concept targeting busy shoppers in a more compact store.
At the store, more space allocated to ready-to-eat foods, fresh products andfoodservice shows the new direction for attracting footfall.
“Large displays and attractive promotions draw traffic to key categories aroundthe store. Cooking service is unique to the store.”
In addition, to cater to busy families, ingredients that are prepared andready-to-cook packs are widely available.
Increased variety, warmer lighting and more space is allocated to the freshitems section to attract footfall.
Snacks, sushi and hot food sold at reasonable prices keep shoppers coming atvarious times of the day.
Co.opXtra Su Van Hanh belongs to the joint venture between the country’sleading retailer Saigon Co.op, owners of Co.opmart supermarket chain, andSingapore’s NTUC FairPrice.
The 6,500sq.m store sells more than 50,000 products of which more than 10,000are imported from Singapore, the Republic of Korea, Japan, the US, the EU,Australia and New Zealand.
There are four Co.opXtra hypermarkets in HCM City now and there are plans toopen one or two stores every year.-VNA
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