The event was jointly organised by the NgheAn Investment, Tradeand Tourism Promotion Centre, the People’s Committee of Cua Lo town, and TikTok Vietnam.
On the same day, a cooperation agreement was also signed on launching a tourism promotion campaign on TikTokApps.
In the framework of the programme,a talk show was broadcast live in Cua Lo town, and livestreamed on fanpage VTV24of the Vietnam Television, the NTV and other digital platforms.
Vice Director of the centre NguyenVan Nam highlighted the significance of the programme, saying that it is expectedto strengthen tourism partnership among travel firms, and speed up tourismpromotion activities towards promoting the image of Nghe An people, local unique culture,and attractive tourism products to visitors nationwide.
Under the agreement between the centre and TikTok Vietnam, TikTok willsupport Nghe An province in building a TikTok account which will serve as anofficial information channel to promote the locality’s tourism and encourageTikTokers to create contents on landscape, culture and foods of the province andshare on TikTok platform.
In the time to come, TikTok Vietnam will coordinate with the centre to launch thecampaign with the theme "Hello Nghe An" on TikTok Apps./.