HCM City (VNS/VNA) -Prudential Finance Vietnam has received the award for the Best Consumer FinanceCompany for Customer Service in 2018 by British magazine Global Banking &Finance Review.
The award is given to global organisations for deliveringexceptional customer services, dedicated day-to-day customer support andsuccessful customer experience strategies.
It recognises Prudential’s standards of customer experienceand services which are embedded in various initiatives the companylaunched last year.
Customers enjoy easy access to a range of corporateinformation through the standardisation and digitisation of communicationchannels such as email and SMS. Free Wi-Fi access is now available at many ofthe company’s branches.
Atul Dixit, CEO of Prudential Finance, said: “This awardhighlights our long-term commitment to building a culture of providingexcellent service to our customers throughout their journey with PrudentialFinance.
“The new digital era has changed the way we communicate witheach other, however Prudential Finance takes it as an opportunity and apriority to innovate in order to meet the fast changing needs of our over500,000 Vietnamese customers.”
Global Banking & Finance Review conducts annual globalresearch into customer service with a focus on identifying best practices inthe consumer finance industry and improving service delivery to the customers.
Prudential Finance was the first fully foreign-ownedconsumer finance company in Vietnam when it came in 2007.
Its network comprises of its head office in Ho Chi MinhCity, branches in Hanoi and Da Nang, and transaction offices and servicesintroduction points across the country.-VNS/VNA
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