SMS campaign to support poor people, AO/dioxin victims launched

A text message campaign to support poor people and Agent Orange (AO)/dioxin victims has been jointly launched by the Vietnam Red Cross Society (VRCS) Central Committee, the National Humanitarian Portal 1400 and the Viettel Military Industry and Telecoms Group (Viettel).
SMS campaign to support poor people, AO/dioxin victims launched ảnh 1Beneficiaries receive aid packages (Illustrative photo: VNA)

Hanoi (VNA) – A text message campaign to support poor people and Agent Orange (AO)/dioxin victims has been jointly launched by the Vietnam Red Cross Society (VRCS) Central Committee, the National Humanitarian Portal 1400 and the Viettel Military Industry and Telecoms Group (Viettel).

The campaign, running from December 15 to February 12, 2022, aims to ease difficulties facing the poor, AO/dioxin victims and pandemic-hit people ahead of the traditional Lunar New Year (Tet) Festival.

Mobile service subscribers can join the programme by texting ‘TET’ to 1409. Each text message will contribute 20,000 VND (0.87 USD) to the fund.

In addition to sending text messages, donations can be transferred to the VRCS Central Committee’s bank account 120 1 00000 36656 at the Bank for Investment and Development of Vietnam (BIDV) or directly sent to its headquarters in Hanoi and representative office in HCM City.

The campaign has set a target to present at least 1.8 million gift baskets to beneficiaries, especially during a peak time from January 17 to 30 next year (from the 15th to 28th day of the last lunar month).

First launched in 2012, the text message campaign has helped tens of millions of poor people and AO/dioxin victims, reflecting the country’s solidarity and spirit of “the haves helping the have-nots”./.

VNA

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