The event attracted theparticipation of representatives of the national flag carrier VietnamAirlines in the European Union (EU), travel agencies in the UK, andVietnamese tourism companies participating in the World Travel Market(WTM) expo in the UK.
Representatives from the Ministryintroduced their plan for 2015-2017 to promote Vietnam as a tourismdestination in Europe, with a focus on organising annual programmes tointroduce European holiday-makers to Vietnamese destinations and tourismservices.
Embassy representatives said it was essential tomake the most of the WTM to promote Vietnam’s sector and establish newpartnerships.
Overseas Vietnamese studying in the UK said theywould do their utmost to introduce Vietnam’s tourism to internationalfriends by organising cultural and arts events at their universities.
DeputyMinister of Culture, Sports and Tourism Ho Anh Tuan highlighted therole of cooperation between the Ministry, Vietnamese diplomaticagencies, Vietnam Airlines and travel agencies in boosting the sector.
Hesaid the Ministry would soon establish a coordination board toimplement the plan with a view to realising the country’s objective ofwelcoming 9 million international tourists by 2020.
As part ofthe event, a memorandum of understanding was signed between the People’sCommittee of the northern province of Quang Ninh and the Embassy, whichaims to support the province’s efforts to promote tourism and attractinvestments.-VNA