First Vietnamese rapper Suboi invited to Texas music fest

Rapper Suboi has been the first Vietnamese artist to appear at the global music festival, South by Southwest (SXSW).
Rapper Suboi has been the first Vietnamese artist to appear at the global music festival, South by Southwest (SXSW).

Therapper wrote on her Facebook page that she was happily surprised by thenews after a previous unsuccessful application to SXSW. She was among1,500 artists invited to take part in this year's event, which drewabout 15,000 candidates from around the world.

Held annually inAustin since 1987, SXSW has been a destination for innumerable artistswhose names are known across the globe and across genres like JustinTimberlake, Lady Gaga, Snoop Dogg and Norah Jones – to name but a few.

Suboi already performed this year in the US at SanFrancisco's CAAMfest, organised every March by the Centre for AsianAmerican Media. The festival is the largest showcase of Asian Americanand Asian films in the US.

But performing at SXSWwill be an important stepping stone in Suboi's career, helping her toenter the global music market, said one of her media representatives.

She was called "Vietnam's Queen of Hip-Hop" by The Wall Street Journal and The Daily Beast.

The Wall Street Journal article declared that, "this year, Suboi isintroducing US audiences to her Vietnamese rap style which, whetherperforming in Vietnamese, English or a blend of the two sounds strongand assured, like she might be her country's Queen Latifah or Ms Hill."

The Daily Beast also wrote a piece saying, "25-year-old hip-hop artist Suboi is a massive success in her own right."

This is not the first time that the Vietnamese rapper has receivedattention from foreign media. In 2013, she was profiled in a story runin the UK newspaper The Guardian.

Born in 1990,Suboi was given the name Hang Lam Trang Anh by her parents. Today, andwith a new name, she is on Forbes Vietnam's list of 30 under 30.

She was first introduced to hip hop at 14 years old and eventually became a known rapper in the underground scene.

Suboi's name then became more widely known after performing two songs,Xin Hay Tha Thu (Forgive, Please) and Girl's Night, with singer Ho NgocHa in 2009. She now has over a million followers on Facebook.

She released two albums - Walk in 2010 and Run in 2014 - and sixsingles. Her album Run has been sold on Itunes in over 100 countries.

Her music has sampled from and mixed various influences from rap, hip hop and dubstep genres.
Last year, she also had an international presence, performing at the Tornado Music Festival in Niseko, Japan.-VNA

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