According toSecretary-General of the Vietnam Handicraft Exporters Association(Vietcraft) Le Ba Ngoc, the increase in orders has reflected customers’trust in the quality of Vietnamese goods – which have been improved inrecent years.
Besides traditional markets like theUS, the EU and Japan, Brazil, Russia, India, China andSouth Africa are seen as potential ones for Vietnamese handicrafts,Ngoc said.
Among those potential countries, Chinaimports about 100 million USD worth of furniture pieces from Vietnamannually, he noted.
Ngoc recommended enterprises toincrease advertisements to further popularise Vietnamese handicraftitems and obtain a patent for their products in order to protect theirlegitimate economic interests.
Vietcraft will send a business delegation to Brazil to study the market and launch a marketing drive there, Ngoc said.
Handicraft exporters grossed nearly 900 million USD in the first half of this year, a year-on-year rise of 10 percent.-VNA