Experts urge Vietnamese firms to build online profiles

Just 20 percent of Vietnamese companies have registered international and local internet domain names, and the lack of web-based exposure could hurt other firms in the future, experts said at a seminar on March 28.
Just 20 percent of Vietnamese companies have registered internationaland local internet domain names, and the lack of web-based exposurecould hurt other firms in the future, experts said at a seminar on March28.

The seminar, held in the northern coastalcity of Quang Ninh by the Vietnam Internet Network InformationCentre, was titled "Protecting Vietnamese trademark with domain.vn".

According to the VNNIC, only 20 per cent of 500,000companies in Vietnam have their own website with registered domainnames.

VNNIC deputy director Tran Minh Tan saidinternet domain plays an important role in business operations now as ithelps companies advertise themselves in the cyberworld.

"Nowadays, the success and fall of a company can partly be due to theway they do business in the internet world. I think Vietnamesebusinesses should consider the Internet an important part of theiroperation," Tan said.

The centre informed theseminar that over 90,000 new ".vn" domains were activated last year,bringing the total number of national domain names to 263,900.

The increase has helped the country keep its number one position inSoutheast Asia for national domain registration and activation, itsaid.

Among these, domains with Vietnamese namesaccounted for 127,166, said the centre, which functions under theMinistry of Information and Communications.

TheVNNIC said it earned revenues of 143 billion VND (6.8 million USD) fromdomain activation and subscription fees in 2013, exceeding its annualtarget by 15 percent.

According to the Ministryof Information and Communications, internet service providers (ISPs) inVietnam earned 15 trillion VND (more than 714 million USD) in revenueslast year, with 5 trillion VND (238 million USD) coming from 3G networkservices.

Between 2009 and 2013, the number ofinternet users increased by 170 percent, and broadband availabilityclimbed 7.5 times compared with 2005-09.

Vietnam 's internet penetration is at 35.6 percent, and 40 percent ofthe country's online population are aged between 15 and 24, the seminarheard.

The number of internet users is expectedto reach 60 million by 2018, and total revenue from internet servicesand content is expected to climb to 100 trillion VND (4.7 billionUSD).-VNA

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