Vietnam Airlines, Pacific Airlines apply new BFM

Vietnam Airlines and Pacific Airlines have just launched a new Branded Fare Maxtrix (BFM) with notable changes related to the interests of passengers depending on each price group.
Vietnam Airlines, Pacific Airlines apply new BFM ảnh 1Illustrative image (Photo: Vietnam Airlines)
Hanoi (VNA) - Vietnam Airlines and Pacific Airlines have justlaunched a new Branded Fare Maxtrix (BFM) with notable changes related to theinterests of passengers depending on each price group.

Accordingly, the most outstanding feature is that the number of booking classeshave been strengthened, aiming to meet the needs of public affairs andorganisational customers.

A representative of Vietnam Airlines said that, in the aviation sector, BFM isa set of policies that help passengers know the benefits corresponding to theirfare rates.

Vietnam Airlines currently has seven price groups corresponding to threeservice sections – Economy, Special Economy and Business.

Pacific Airlines has three price groups corresponding to one service section,which is Economy class. Each price group has different prices and benefits tosuit the diverse needs of passengers.

According to the newly applied BFM, Vietnam Airlines and Pacific Airlines carryout the following price groups for each service section.

Economy class includes economical, standard and flexible price groups. SpecialEconomy class contains standard and flexible rates. Business class has standardand flexible rates.

In general, the newly issued BFM of Vietnam Airlines and Pacific Airlines has asimple, easy-to-remember, easy-to-understand design and clear information aboutthe interests of passengers according to each price group.

The simplification and unification of the BFM set will allow customers tochoose the type of ticket that best suits their needs and affordability. Thisis also the general trend of international airlines.

 For more information, passengers canvisit website www.vietnamairlines.com, its mobile app, official Facebook pageat www.facebook.com/VietnamAirlines, contact Vietnam Airlines ticket officesnationwide or call the customer service call centre at 1900 1100.

Pacific Airlines passengers can access the website www.pacificairlines.com, itsofficial Facebook page at www.facebook.com/PacificAirlinesFanpage or contactthe customer service call centre at 1900 1550./.
VNA

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