Vietnam’s textile-garment industry under pressure for deeper restructuring

To achieve the industry's targets, enterprises must accelerate market, product, and customer diversification while boosting investment attraction to the supply segments Vietnam still faces shortages in, and developing human resources in parallel with science and technology promotion.

Garment production for export to the US and EU markets at the Maxport garment company. (Photo: VNA)
Garment production for export to the US and EU markets at the Maxport garment company. (Photo: VNA)

Hanoi (VNA) – Vietnam’s textile and garment industry is accelerating efforts toward the finish line this year, with export turnover estimated at 46 billion USD, amid persistent difficulties in the global market.

Although the figure falls short of the 48 billion USD target, it still represents a year-on-year increase of 5.6% and helps the country maintain its position among the world’s top three textile and garment exporters. This result is seen as an important milestone, creating momentum for the industry to achieve future goals in the face of mounting pressure for deep restructuring to meet increasingly stringent green standards in export markets.

Vu Duc Giang, Chairman of the Vietnam Textile and Apparel Association (VITAS), noted a shortfall of 2 billion USD in export turnover is inevitable as the industry experienced market fluctuations and international policy changes in 2025, especially the escalated US – China trade tension, complex geopolitical developments, and weakened consumer demand in major markets such as the US and the EU.

Free trade agreements such as the EU – Vietnam Free Trade Agreement (EVFTA) will only become real opportunities if enterprises are capable of meeting new standards and increasing the rate of local materials, he stressed.

Cao Huu Hieu, General Director of the Vietnam National Textile and Garment Group (Vinatex), noted that while the industry remains one of the country’s key foreign currency earners, ranking third nationwide in export value, it is confronting growing challenges due to intensifying competition and increasingly strict requirements from major import markets.

At present, the industry remains heavily dependent on imported raw materials, posing significant risks if the US applies tariff regulations to products with a high proportion of third-country origin.

In addition, it largely operates at the manufacturing stage and has yet to make strong advances in higher value-added segments such as design, branding, and distribution. Low labour cost is also no longer an advantage of Vietnam compared to many other exporting countries.

By 2030, with the orientation of sustainable development and circular economy, the sector aims to earn 64.5 billion USD in export turnover, with average annual growth of 6.5–7%, while expanding the domestic market to a size of 8–9 billion USD. Strategic priorities include greening, digitalisation, raising the rate of local materials to over 60%, and building strong fashion brands.

To that end, Giang said, enterprises must accelerate market, product, and customer diversification while boosting investment attraction to the supply segments Vietnam still faces shortages in, and developing human resources in parallel with science and technology promotion.

Above all, he added, they need to nurture the aspiration to bring Vietnamese brands to the global market.

With a sustainability and circular-economy-oriented approach, Vietnam’s garment-textile industry is shifting strongly toward FOB (Free on Board) and ODM (Original Design Manufacturing) models to take greater control over design, raw materials, logistics, and warehouse management in importing countries, aiming to master production rather than merely engaging in processing./.

VNA

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