Tourism boom fuels property market in central region

Real estate in coastal central localities has proved its attractiveness to both investors and buyers thanks to the booming tourism industry.
Tourism boom fuels property market in central region ảnh 1A beach in Nha Trang city, the central province of Khanh Hoa (Photo: VNA)

Hanoi (VNA) – Real estate in coastal centrallocalities has proved its attractiveness to both investors and buyers thanks tothe booming tourism industry.

For the past years, Vietnam has recorded acontinuous increase in the number of tourists.

Data of the General Statistics Office show thatin 2018, the country welcomed 15.6 million foreign arrivals and 80 milliondomestic travellers, up 2.7 million and 6.8 million respectively from theprevious year. The number of foreign visitors continued to grow well in thefirst seven months of this year, 7.9 percent year on year, to almost 9.8million.

Vietnam hopes to attract about 18 millionforeign holidaymakers and serve 85 million domestic tourists this year.

The central region, home to many renowneddestinations, is increasingly attractive to property investors as the localtourism sector is now in need of better infrastructure.

Many insiders said while prices of land alongcoastal roads in tourist destinations like Nha Trang, Da Nang and Quy Nhon wererelatively low 10 years ago, they are soaring at present, even up by 10 timesfor real estate at prime locations. 

For example, when the Golden Bay residentialarea in Cam Ranh Peninsula, Khanh Hoa province, was unveiled a few years ago,it was priced at 3.6 million VND (155 USD) per sq.m. on average. Now, pricesrange from 18 million VND to 25 million VND per sq.m or even 40 million VND.

Besides, the expanding urban middle class iseasily attracted to condotels that can both satisfy their recreation demand andgenerate income while having lower prices than those in Hanoi or Ho Chi MinhCity, the country’s two biggest cities.

Incentives that central localities give to coastalreal estate investments have also added another encouragement to developers’intention.

According to Savills Vietnam, coastal propertyis drawing investors and buyers’ attention.

The Novaworld Phan Thiet project, recentlyunveiled in Phan Thiet city of Binh Thuan province by NovaLand, has had morethan 2,000 street houses and coastal villas purchased in only threeweeks. 

Meanwhile, over 1,300 coastal land lots of theNhon Hoi New City resident area in Quy Nhon city of Binh Dinh province havealso been sold like hot cakes, its developer Danh Khoi Real Estate JSC said.

Since the beginning of 2019, an array of largeprojects have made debut in coastal provinces like Binh Thuan, Ba Ria-Vung Tau,Binh Dinh and Quang Ngai. Savills Vietnam said this signals a vibrant period ofthe central region’s property market.

The consultancy noted the local market isexpanding with a wider range of resort property products targeting more buyers.It is driven by tourism development, which is followed by the growing accommodationdemand of middle-class tourists.-VNA
VNA

See more

Vietnam is emerging as a preferred destination for many foreign enterprises (Photo: hanoimoi.vn)

Vietnam emerges as bright spot of growth, trusted and responsible partner

Despite a volatile global environment, Vietnam recorded solid gains in 2025. With flexible and proactive policies under the leadership of the Communist Party of Vietnam and the Government, all 15 key socio-economic targets were met or exceeded, while GDP expanded by about 8.02%, surpassing expectations.

An image of a Vietnamese game. CIS region has potential for gaming developers from Viet Nam. (Photo: Courtesy of cellphones.com.vn_

CIS: Opportunity for game developers in Vietnam

The CIS region, which includes Eastern Europe and Central Asia, has potential for gaming developers from Vietnam as this market displays user behaviour patterns that are highly favourable for mobile gaming growth, particularly around major holiday periods.

Banks, including MB Bank, have issued alerts about scams conducted via social media platforms such as Zalo and Facebook, where criminals impersonate acquaintances. (Photo: The Courtesy of MBBank)

Financial scams surge ahead of Tet

As the Lunar New Year (Tet) approaches, financial and banking scams in Vietnam are showing a sharp upward trend, prompting banks and law enforcement agencies to issue repeated warnings.

Hai Phong targets 4.3 billion USD in FDI in 2026 (Photo: VNA)

Hai Phong city targets 4.3 billion USD in FDI in 2026

Hai Phong’s investment appeal is underpinned by a rapidly expanding development space, including the Southern Coastal Economic Zone covering more than 20,000 hectares, a planned free trade zone, deep-water ports at Lach Huyen, and 12 industrial parks newly established in 2025.

The relocation of check-in counters aims to better meet the travel needs of residents and visitors. (Photo: VNA)

Vietjet shifts domestic check-in at Tan Son Nhat from January 13

During the recent New Year 2026 holiday peak, Vietjet added 380 flights, equivalent to nearly 78,000 additional seats, on many key domestic routes linking Hanoi and Ho Chi Minh City with destinations such as Vinh, Thanh Hoa, Hai Phong, Da Nang, Phu Quoc, Nha Trang and Da Lat.

Commercial banks are providing approximately 88% of total green credit outstanding in Vietnam. (Photo: nhandan.vn)

Capital sources expanded for sustainable growth

According to the State Bank of Vietnam (SBV), by the end of November 2025, outstanding green credit was estimated at around 750 trillion VND (28.55 billion USD), with an average growth rate exceeding that of overall credit in the economy.

Customers select goods at a supermarket. (Photo: VNA)

Retail market expands sharply, sustainability challenges persist

According to a report on recently released by the Ministry of Industry and Trade’s Agency for Domestic Market Surveillance and Development, the size of the market reached more than 7 quadrillion VND (about 266 billion USD) in 2025, up around 10% compared with 2024.

Oil rigs at the Bach Ho oil field. (Photo: VNA)

Resolution 79: State economy to lead growth

Resolution 79 is described as a “clear action declaration” by the Politburo, saying the state economy is not only responsible for maintaining macroeconomic stability, but must also become the force leading a new growth model that is green and sustainable.

Workers at Garment 10 Corporation produce apparel for export. (Photo: Nhan Dan)

Vietnam leverages export advantages within RCEP region

In 2025, seafood exports to China alone exceeded 2.2 billion USD, up about 33% compared to 2024. Shipments to Japan fetched nearly 1.7 billion USD, a year-on-year increase of 14.6%, while those to the Republic of Korea and Australia grew by 9.6% and 3.2%, respectively.

Certificates of membership in the Vietnam International Financial Centre in Da Nang are awarded at the conference on January 9. (Photo: VNA)

Da Nang continues targeted investment promotion approaches

According to Chairman of the Da Nang People’s Committee Pham Duc An, the city prioritises building sustainable economic ecosystems and focuses on key breakthrough sectors with strong spillover effects, including high technology and digital transformation, logistics, urban infrastructure, finance, processing and manufacturing industries, high-tech agriculture, and the pharmaceutical and medicinal herb industry.