To make inroads into theVietnamese market, Coati, which specialises in hair beauty technologyand training hairstylists, has signeda contract with a company in Hong Kong (China) and completed thedevelopment of the Artist Fun website at vn.artistfun.com to provideonlineeducation services. Learners can find videos on how to cut women's hairfor beginners, as well as hairstylist training courses.
The company is seeking business partners to shareinformation and benefits related to hair beauty technology. Coati expects toattract approximately 100 million Vietnamese customers to use Korean hair-care technology via the website.
Taking advantage of the widespread Hallyu (Korean wave) inVietnam, the company is also developing customised teaching programme tailoredto the Vietnamese environment, focusing on training a professional workforce./.
