Vietnam kicks off 2026 tourism season with ceremonies for first arrivals

In Ho Chi Minh City, the Department of Tourism hosted arrivals of the first international visitors at Tan Son Nhat International Airport, including those on Vietnam Airlines' VN30 from Germany and Qatar Airways' QR974 from Qatar.

Tourists pose for photos at the Phong Nha – Ke Bang National Park (Photo: VNA)
Tourists pose for photos at the Phong Nha – Ke Bang National Park (Photo: VNA)

Hanoi (VNA) – Destinations across Vietnam greeted the year's first visitors on the morning of January 1, marking an auspicious start to the new tourism season.

At the Phong Nha – Ke Bang National Park in central Quang Tri province, its management board welcomed the first 69 tourists, including 39 foreigners from various countries like the US, India and Germany, plus 30 domestic travellers from Ho Chi Minh City, Hanoi, Hue and Da Nang. The ceremony at the entrance to the "Kingdom of Caves" kicked off a series of New Year activities planned by the provincial authorities.

At Dong Hoi Airport, the provincial Department of Culture, Sports and Tourism welcomed the first air travellers of 2026, including those aboard Vietjet Air flight VJ260 landing at 7:05 from Ho Chi Minh City's Tan Son Nhat Airport.

In southern Lam Dong province, officials presented New Year gifts to inaugural passengers on Vietnam Airlines flight VN6172 from Ho Chi Minh City to Da Lat at Lien Khuong International Airport. Packages included local specialties like branded scarves, dragon fruit plush toys, OCOP items such as tea, coffee, chocolate, strawberries and flowers, plus tourism and resort vouchers.

il.jpg
The first foreigners to Ho Chi Minh City in 2026 are greeted with gifts. (Photo: VNA)

In Ho Chi Minh City, the Department of Tourism hosted arrivals of the first international visitors at Tan Son Nhat International Airport, including those on Vietnam Airlines' VN30 from Germany and Qatar Airways' QR974 from Qatar.

Early January 1 saw the first tourists from the Republic of Korea touch down in Phu Quoc, An Giang province, brightening prospects for the island's tourism industry.

Jeju Air's flight 7C2355 from Busan received a warm welcome at Phu Quoc International Airport, with passengers offered greetings and vouchers valued at 1 million VND (about 38 USD) each for experiences at Sunset Town.

The date also marked the official handover of Phu Quoc International Airport operations to Sun Airport Corporation (SAC), a Sun Group unit – a move seen as a key step to bolster the Phu Quoc special economic zone and the province's broader growth trajectory./.

VNA

See more

Visitors admire Ho Chi Minh City from above. (Photo: VNA)

Ho Chi Minh City launches helicopter sightseeing tours

Globally, helicopter tourism has become a popular offering in many major destinations. By introducing this experience, Ho Chi Minh City aims to expand its portfolio of high-end tourism products and further enhance its destination image.

The blending of culture, architecture and art on Phu Quoc is shaping a cosmopolitan city. (Photo: Sun Group)

Phu Quoc: Where the world meets through architecture

The presence of diverse international architectural styles across Phu Quoc, rather than a single traditional architectural system, is not accidental but rooted in the island’s unique development context. Unlike cities with centuries of urban heritage such as Hoi An or Hue, Phu Quoc is a tourism destination that has grown rapidly over just the past few decades, without a clearly layered architectural legacy to inherit.

The luxurious resorts ecosystem contribute to elevating Phu Quoc's image in the eyes of international media. (Photo: Sun Group)

Phu Quoc and its luxury resorts "take the leaderboard by storm" in DestinAsian rankings

On March 6, 2026, the prestigious travel magazine DestinAsian officially announced its list of the top 10 islands in Asia for 2026 as part of its Readers' Choice Awards. Not only was it the sole representative from Vietnam, but Phu Quoc also made a remarkable impression by climbing to the runner-up position, continuing an impressive three-year upward trend.

A view of the opening ceremony of the Ban Flower (Bauhinia) Festival 2026 in Dien Bien province on March 8 evening. (Photo: VNA)

Government leader attends Ban Flower Festival 2026 in Dien Bien province

Themed “Hoa Ban – Khat vong Dien Bien,” the festival was a highlight of the Dien Bien Culture and Tourism Week running from March 6 – 12. The annual event celebrated the beauty of the iconic Ban flower and promoted the culture, history and tourism potential of the Northwestern region.

Khem beach in Phu Quoc island of An Giang province. (Photo: VNA)

Phu Quoc strengthens appeal as international arrivals soar in early 2026

Phu Quoc special zone is increasingly affirming its strong appeal to international visitors with impressive growth, positioning the “pearl island” as a standout destination in Southeast Asia and a direct competitor to renowned resort islands such as Bali in Indonesia and Phuket in Thailand.

Leaves of loc vung (Barringtonia acutangula tree) change colour beside Hoan Kiem Lake (Photo: VNA)

Hanoi named among world’s 50 most beautiful cities by Condé Nast Traveler

Hanoi’s appearance within the global media ecosystem of Condé Nast Traveler is expected to provide a significant boost to the city’s tourism appeal. Beyond enhancing its credibility as a travel destination, the recognition could also help attract high-end tourism services and encourage higher spending by international visitors.

Overseas Vietnamese in traditional ao dai explore Nguyen Hue flower street. (Photo: qdnd.vn)

Overseas Vietnamese amplify Ho Chi Minh City’s tourism appeal

With their understanding of both local traditions and international contexts, OVs are proving to be an effective “soft bridge” in promoting the city globally, contributing to rising international arrivals and reinforcing Ho Chi Minh City’s position as a creative, globally integrated and culturally rich urban tourism destination

Smoke rises following US and Israeli airstrikes on Tehran, Iran, on March 1. (Photo: XINHUA/VNA)

Hanoi urges suspension of tours to Middle East conflict zones

Vietnamese citizens have been advised not to travel to Iran, Israel, and other countries in the Middle East at present due to ongoing conflicts and complicated security developments, according to an official dispatch sent by the department to the above-mentioned units on March 3.

A representative of a Vietnamese enterprise shows it products at ITB Berlin 2026. (Photo: VNA)

Vietnamese firms promote tourism at ITB Berlin 2026

Vietnam’s exhibition area stands out with spacious and visually striking booths featuring businesses' most outstanding products as well as Vietnam's cultural icons such as cyclo models and traditional ao dai attire while a Vietnamese cuisine counter has drawn long queues of visitors.

International tourists are increasingly choosing Phu Quoc over giants like Bali and Phuket, driven by the freshness that Phu Quoc offers (Photo: Sun Group)

US media explains why Phu Quoc is becoming a tourism phenomenon

In 2025, international arrivals to Phu Quoc surged by nearly 60%, marking a new breakthrough cycle. As 2026 begins, during the Lunar New Year alone, the island welcomed nearly 366,000 visitors (a 30% increase year-on-year), with international guests accounting for nearly 93,000 (up 24.3%).

The crystal-clear waters and powdery white sands of Kem Beach are especially appealing to visitors (Photo: Fabl Belek)

Australian magazine hails Phu Quoc as a worthy alternative to Bali

In its list of “the best Bali alternatives worth exploring,” published by Australia’s leading travel site Escape, Phu Quoc is highlighted as a standout Southeast Asian destination, thanks to its appealing blend of reasonable costs, striking scenery, and diverse experiences.

Young locals explore Co Loa Citadel in digital space (Photo: nhandan.vn)

Hanoi festivals embrace digital tools to modernise management

During spring festival season 2026, Hanoi's major celebrations have aggressively adopted digital technologies across management, organisation, communications and promotion, presenting a more orderly and civilised image for traditional events.