Vietnam remains second most popular destination for Korean tourists

Japan remained the top destination, attracting about 951,000 Korean visitors, accounting for 40.6% of total outbound tourists. Vietnam ranked second with approximately 278,000 visitors, followed by the US with 100,000, Taiwan (China) with 79,000, Thailand with 64,000, the Philippines with 61,000 and Hong Kong (China) with 59,000.

A Korean tourist family poses for a photo in the coastal city of Da Nang. (Photo: VNA)
A Korean tourist family poses for a photo in the coastal city of Da Nang. (Photo: VNA)

Seoul (VNA) – Vietnam remained the second most popular overseas destination for Korean tourists in May, after Japan.

Data released by the Korea Tourism Organisation (KTO) on July 19 showed that 2.34 million Koreans travelled abroad for tourism purposes in May, up 2.4% from April. This marked the first increase in outbound tourism since the beginning of the year.

Japan remained the top destination, attracting about 951,000 Korean visitors, accounting for 40.6% of total outbound tourists. Vietnam ranked second with approximately 278,000 visitors, followed by the US with 100,000, Taiwan (China) with 79,000, Thailand with 64,000, the Philippines with 61,000 and Hong Kong (China) with 59,000.

In the first five months of this year, nearly 4.89 million Koreans visited Japan, equivalent to more than half of the total recorded for the whole of 2025.

Most other major destinations saw declines in Korean arrivals compared with the same period last year. Vietnam recorded a decrease of 12.8%, while Thailand fell by 29.9%, the Philippines by 28.3%, the US by 23.1%, Hong Kong (China) by 20.1% and Taiwan (China) by 13.2%.

Travellers in their 30s accounted for the largest share of outbound tourists at 21.8%, followed by those in their 40s at 18.7%.

Average travel spending rose to 1,007 USD per person in May from 982 USD in April, bringing total overseas travel expenditure to about 2.36 billion USD./.

VNA

See more

Travel guide Lonely Planet describes Da Nang as an outdoor lover’s paradise. (Photo: VNA)

Da Nang proves Lonely Planet right as Asia’s must visit summer destination

According to Lonely Planet, Da Nang stands out for its harmonious blend of beautiful beaches, an energetic yet relaxed lifestyle, a rich culinary scene and a diverse range of experiences spanning nature, culture, leisure and entertainment. The city is also praised as an ideal gateway to central Vietnam, offering convenient access to Hoi An, Hue and My Son Sanctuary.

Sun PhuQuoc Airways' new aircraft livery (Photo: Sun Group)

Vietnam's newest airline races from Phu Quoc onto the global stage

Sun PhuQuoc Airways, the airline of Sun Group, officially launched in October 2025 and began commercial flights the following month, entering a Vietnamese aviation market riding a wave of post-pandemic recovery, but also grappling with rising costs, fleet constraints, talent shortages, infrastructure pressure, and intensifying service competition. Less than a year in, this newcomer has already made its presence felt.

Tourists explore a tourist attraction in Hue city. (Photo: VNA)

Wellness tourism helps Hue shape identity as Asia’s emerging "healing city"

The development of wellness tourism is also aligned with the Politburo's Resolution No. 57-NQ/TW on breakthroughs in science and technology development, innovation and national digital transformation. For Hue, the strategy provides an opportunity to combine modern medicine with traditional healthcare, biotechnology, indigenous medicinal herbs and tourism to create high-value services.

Keo Hanh Thien Pagoda is recognised as a special national relic in 2016. (Photo: VNA)

Digitalising rural heritage to boost tourism

Authorities in Xuan Hong commune of the northern province of Ninh Binh are leveraging digital technology to preserve cultural heritage and promote rural tourism, with the centuries-old Keo Hanh Thien Pagoda serving as the centrepiece of the initiative.

Discover Moscow offers a comprehensive hub of practical travel information, seasonal itinerary ideas and useful tips for visitors planning a trip to the Russian capital. (Screenshot)

Discover Moscow debuts Vietnamese-language tourism platform

Accessible at https://discover.moscow/vi, the platform provides a one-stop source of travel information, featuring practical guidance, seasonal itineraries and planning tips for visitors. It showcases the city's key attractions, cultural routes, parks, events, restaurants, shopping destinations and family-friendly activities, enabling travellers to organise their trips before arriving in Moscow.

Boat tours in Cam Thanh village, Da Nang city, generate significant income for local residents. (Photo: VNA)

Rural tourism draws strength from indigenous culture

Vietnam currently has more than 600 agricultural and rural tourism models, generating over 25 trillion VND (956 million USD) in annual revenue. The sector has become an important source of income for many rural communities seeking to diversify their livelihoods.

Located about 200 km from Hanoi, Ta Xua in Son La province is widely regarded as one of the most spectacular cloud-hunting destinations in northern Vietnam. (Photo: VNA)

Ta Xua sets sights on sustainable tourism

Ta Xua is rolling out a campaign titled “Bringing Ta Xua to the world” and aims to establish the image of “Ta Xua - a sea of clouds, majestic nature and Mong cultural identity” during the 2028-2030 period.

The fireworks display by the Portuguese team at the final night of the Da Nang International Fireworks Festival (DIFF) 2026 on July 11, 2026. The Portuguese team claims the championship title. (Photo: VNA)

Da Nang greets over 2.72 million visitors during DIFF 2026

On July 11, the day of the DIFF 2026 finale, accommodation establishments in the city served about 131,000 visitors, an increase of 16% from a year earlier. International visitors totalled 52,400, up 27% year-on-year, while domestic visitors reached 78,600, an increase of nearly 10%.

Under the proposal prepared by the VRC, the tourist train will travel approximately 190 km, connecting Hue, Dong Ha, My Trach, Dong Hoi and Tho Loc stations. (Illustrative photo: VNA)

Hue–Phong Nha tourist train to be launched on September 1

The central province of Quang Tri is working with the Vietnam Railways Corporation (VRC) to complete the project, which is expected to create a distinctive railway tourism product linking major heritage sites and scenic destinations across Vietnam's north-central region while strengthening regional tourism connectivity.

At a working session with the Vietnamese Embassy in Moscow (Photo: VNA)

Quang Ninh targets Russian travellers as arrivals surge

Quang Ninh is looking to build partnerships to steer more Russian visitors to Ha Long Bay and other local attractions. Beyond the UNESCO World Heritage Site of Ha Long Bay, the province holds diverse advantages in marine tourism, cultural attractions, luxury resorts and wellness services.

A ferry boat is carrying passengers in Phu Quoc (Photo: VNA)

Ministry orders tighter ferry safety after Phu Quoc boat capsize

The Vietnam Maritime and Waterway Administration, Vietnam Register, and provincial construction department were instructed to coordinate with the Border Guard, Coast Guard, public security and local authorities to determine the cause of the accident, deal with its aftermath, identify and fix any state management lapses, offer support to victims and their families, and report regularly on the investigation’s progress.