Hanoi (VNA) – From traditional musical instruments and tuong (classical drama) masks to virtual studios and e-sports arenas, all converged in the shared space of 12 cultural industries at the National Achievements Exhibition “80 Years of Independence – Freedom – Happiness” in Dong Anh, Hanoi.
The exhibition is an unprecedented event that recreates the nation’s 80-year journey of development. The cultural sector was given the prime showcase in Pavilion A to highlight its achievements and contributions to the country’s overall progress.
The pavilions were designed as a continuous cultural stream, flowing from traditional roots to modern creativity, linking the cultural industries into a vibrant ecosystem with interconnections across the sector.
At the Performing Arts pavilion, artists introduced traditional musical instruments and performed folk melodies such as Then singing and the Tinh lute, alongside traditional art forms including Cheo (traditional opera) singing, Tuong, and circus acts, bringing performing arts closer to the public.
The Vietnamese Cinema pavilion proved a major attraction, especially for young visitors. In addition to free screenings of 50 Vietnamese films, it offered opportunities to experience advanced cinematic technologies such as motion capture, green-screen sets, and virtual reality (VR). Many young people enjoyed “transforming” into soldiers, historical characters, or animated figures at the “Digital Studio” area.
In particular, the film crew of “Ho Linh Trang Sy: The Mystery of King Dinh’s Tomb” created a special space where history is vividly and inspiringly brought to life.
Visitors could embark on a journey exploring the culture, architecture, costumes, weaponry, and martial arts of the Dinh Dynasty, as well as the history of Tuong masks, through meticulously reconstructed artifacts reflecting the production team’s dedication and guidance from leading experts. This offered the public, especially the younger generation, a hands-on encounter with history, allowing them to hear the timeless echoes of their ancestors and feel a deep sense of national pride.
Through captivating circus performances during the exhibition, the artists aim to convey to both domestic and international audiences their unique creativity, promoting traditional cultural values while embracing the aspirations of a new era, and equipping themselves for Vietnam’s journey in developing its cultural industry.
According to the Ministry of Culture, Sports and Tourism, the displays emphasised the sector’s breakthroughs, which have become a driving force for the national economy.
The showcase of 12 cultural industries allowed visitors to explore and immerse themselves in Vietnam’s creative cultural flow, reaffirming the cultural industry as a vital resource for socio-economic development. By optimising intellectual property and generating diverse, high-quality cultural products and services, the industry also creates jobs and promotes sustainable growth.
The exhibition highlighted the growing global trend of cultural industry development, which is becoming a major driver of socio-economic advancement. Presenting the achievements and development trends of Vietnam’s 12 cultural industries offered policymakers, businesses, creative organisations, and the public a clearer understanding of the sector’s importance in national development and international integration./.
