Business

Vietnam fosters cross-border e-commerce in ASEAN

The vigorous growth of e-commerce in recent years has created a golden opportunity for businesses to enter the export market more conveniently, heard a workshop on supporting businesses to participate in cross-border e-commerce in the Association of Southeast Asian Nations (ASEAN) in Ho Chi Minh City on June 21.
Vietnam fosters cross-border e-commerce in ASEAN ảnh 1Vietnam fosters cross-border e-commerce in ASEAN. (Photo: VNA)

HCM City (VNA) – The vigorous growth of e-commerce in recent years has created a golden opportunity for businessesto enter the export market more conveniently, heard a workshop on supporting businessesto participate in cross-border e-commerce in the Association of Southeast Asian Nations (ASEAN) in Ho Chi Minh City onJune 21.

Organised by the Vietnam E-commerce and DigitalEconomy Agency under the Ministry of Industry and Trade (MoIT), the event formed part of the ASEAN Online Sale 2023, aiming to bolster e-commerce in theregion while accelerating the implementation of ASEAN Free Trade Agreements.

Le Hoang Anh, Director of the Vietnam E-commerceand Digital Economy Agency, revealed that in the 2022 reports ofGoogle, Temasek and Brain & Company focusing on six countries namely Indonesia,Malaysia, Singapore, the Philippines, Thailand and Vietnam, 20 million people used online platforms for the first time in 2022, raising the total number of internet users in the region to 460million.

According to Statista’s report, ASEAN is forecast toachieve a dual annual growth rate of 11.43% in the next five years, equivalentto developed countries in the world such as the US, China and Canada.

Revenue from e-commerce is expected to reach 113.9 billion USD by the end of 2023 and the figure is projected to hit 175 billion USD by 2027.

Oanh said that the emergence of e-commerce platforms hasalso played a vital part in the overall development of e-commerce in the ASEANregion. Shopee, a mobile-centricmarketplace where users can browse, shop and sell products, is evaluated asthe most outstanding platform, accounting for 44% of the region’s totalrevenue. With this growth, the digital economy in ASEAN is on track to grow to 1 billion USD by2030.

Squall Wang, Managing Director of UPS in Vietnam, saidthat to enter to the e-commerce market, enterprises need to reinvent or cementtheir supply chains, digitalise processes more effectively and have a better understanding about customs regulations when they bring their products to the world.

Small- and medium-sized enterprises should not worryabout investing in sophisticated technologies as they can take advantages of free services provided by supporting units.

In Vietnam, cross-bordere-commerce has been assessed to have great potential and it is inline with policies on the development of the digital economy set forth by the government,and at the same time, this will be an effective supplementary channel for traditional international trade to bring into playadvantages of technology, helping Vietnamese products reach more to customers worldwide./.

VNA
#cross-border #e-commerce #digital #trade #Vietnam #Vietnamplus #Vietnam News Agency
Follow VietnamPlus

Related News

See more

The booth of Gia Binh International Airport at Routes World 2026 (Photo: baoquocte.vn)

Gia Binh airport seeks global airline partnerships at Routes World 2026

Participation in Routes World, an annual route development forum, is intended to help Gia Binh establish relationships with international carriers and strategic partners before the airport becomes operational and position it to participate in the development of future regional and international air links.

Visitors explore products at the fair (Photo: VNA)

HCMC Export 2026 helps expand trade links with global partners

The 2026 Vietnam Outstanding Export Products Fair (HCMC Export 2026) opened in Ho Chi Minh City on the afternoon of October 22, bringing together more than 700 Vietnamese businesses, along with domestic and international buyers, importers and trade partners.

Vietnamese products are promoted at Lotte Mart’s Seoul Station branch in Seoul. (Photo: VNA)

Vietnam Goods Week in Korea 2026 opens in Seoul

Vietnamese goods have considerable room for growth in the RoK. Closer cooperation in product sourcing and brand promotion will help Vietnamese products strengthen their position in the market.

Chairman of the Tay Ninh provincial People’s Committee Le Van Han speaks at the event. (Photo: VNA)

Tay Ninh province seeks Japanese investment in high-value industries

Chairman of the provincial People’s Committee Le Van Han said Japan is an important, reliable and long-term partner of Tay Ninh. Japanese businesses have invested more than 1.4 billion USD in the province, contributing to economic growth, workforce development and the adoption of modern management practices.

Vietnamese Ambassador to Laos Nguyen Minh Tam (L) and Lao Deputy Minister of Agriculture and Environment Xaynakhon Inthavong co-chair the conference. (Photo: VNA)

Vietnam, Laos eye to boost strategic agricultural cooperation

Tam said agriculture directly supports livelihoods, rural development and Laos’s production capacity, while the two countries have complementary strengths. Laos has abundant land and favourable natural conditions, while Vietnam offers experience in production, scientific and technological application, crop varieties, processing and access to international markets.

Representatives from Vietjet and Satair exchange a strategic Memorandum of Understanding (MoU) to expand cooperation in aviation supply chains, materials management and solutions supporting aircraft operations and maintenance. (Photo: VNA)

Vietjet, Satair partner to strengthen aviation supply chains

With the foundation of the Integrated Material Services (IMS) programme that currently supports Vietjet's Airbus fleet, the two companies aim to expand materials management solutions, apply digital technologies and optimise resources to improve operational efficiency and strengthen resilience to supply chain disruptions.

General Secretary of the Communist Party of Vietnam Central Committee and President To Lam (R) receives European Council President António Costa January 2026. (Photo: VNA)

Vietnam, EU seek to deepen economic and trade ties

Since establishing diplomatic relations on November 28, 1990, Vietnam and the EU have developed increasingly close ties. The upgrade to the Comprehensive Strategic Partnership during President of the European Council António Costa's visit to Vietnam in January 2026 marked a historic milestone, making Vietnam the first ASEAN member state to establish the highest-level partnership framework with the EU.

THACO has invested in and applied advanced technologies and machinery to improve productivity and the quality of its automotive products. (Photo: VNA)

More measures needed to boost private investment in R&D

The resolution calls on private enterprises to become leading forces in core technology development. However, high investment costs, commercialisation risks and legal uncertainties continue to discourage businesses, particularly small- and medium-sized enterprises (SMEs), from investing in R&D.

The fisheries sector is among those expected to benefit significantly when VEFTA takes effect. (Photo: VNA)

VEFTA opens up new export opportunities for Vietnamese goods

While the agreement awaits entry into force, businesses are recommended to review tariff schedules, product-specific origin requirements, the costs of origin certification, quality testing and compliance with importers’ standards. Early preparation will help them make effective use of the new opportunities.