Ho Chi Minh City (VNA) – Ho Chi Minh City’s tourism sector is ramping up recruitment efforts, offering close to 5,000 job opportunities at the 2026 Tourism Job Exchange held on April 3, which brought together 84 enterprises conducting both in-person and online hiring.
Organisers said 39 tourism businesses directly recruited for approximately 2,200 positions at the event, while another 45 companies carried out online recruitment for more than 2,600 vacancies. The strong hiring demand highlights the industry’s accelerating recovery and expansion momentum.
Nguyen Van Hanh Thuc, Director of the city’s Employment Service Centre, noted that recruitment needs span a wide range of tourism segments, from travel services to accommodation. The hospitality sector accounted for the largest share of vacancies, including roles such as chefs, service staff, receptionists, customer service personnel, restaurant managers, and food-and-beverage business specialists. Major hotel brands participating in the event included Saigon Riverside Hotel Joint Venture Company, Huong Sen Hotel, Que Huong Liberty, and New World Saigon Hotel.
The job exchange also attracted leading travel operators such as Saigontourist, Vietravel, and Suoi Tien Tourist Area. Several companies announced significant recruitment plans. Vietnam Airlines Labour Supply JSC (ALSUCO) is seeking 150 flight attendants, while Concentrix Services Vietnam Co., Ltd. is recruiting 200 customer service staff for tourism-related applications and 100 employees supporting airline ticketing platforms. Saigon Star JSC plans to hire 50 tour guides.
Ngo Ngoc Van Nhi, a representative of ALSUCO, said successful flight attendant candidates will work for Vietnam Airlines and partner carriers, including EVA Air and China Airlines. Recruits will undertake a three-month training programme in Taiwan (China), receiving a monthly allowance of 500 USD along with fully covered accommodation, meals, and airfare before signing a three-year employment contract. Starting salaries are expected to range between 40 million VND and 50 million VND per month.
Bui Thi Hieu, Deputy Director of the Ho Chi Minh City Department of Tourism, said the tourism job exchange has been organised annually since 2023 to reconnect labour supply and demand following disruptions to the market. Over time, the programme has developed into an effective recruitment platform, enabling businesses to access qualified workers while expanding employment opportunities for job seekers.
In 2026, participation rose by more than 30% compared with the previous year, with a broader range of job categories and increasingly competitive compensation packages. Beyond addressing immediate labour shortages, the initiative now focuses on improving workforce quality, professionalism, and long-term sustainability across the tourism industry.
As Ho Chi Minh City’s tourism sector enters a new stage of development marked by higher service standards, stronger competitiveness, and deeper international integration, officials emphasised that human resources have become a decisive factor rather than merely a supporting element in ensuring sustainable industry growth./.
